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March 16, 2015

Online Music Streaming Company Guvera expands to LatAm

The Latin American Music and Online Entertainment space is getting a new major player: Australian online music streaming service Guvera is planning a full-fledged expansion into the region, including Brazil. An interview with Carlos Rojas Girao, Commercial Director Latin America at Guvera.

How Unilever’s Dove Uses Paid Media and Content Marketing to Empower Curly Women

Unilever recently released the #LoveYourCurls hashtag and campaign to promote its new Dove Hair Quench Absolute product. The campaign includes a wide array of marketing tools including Traditional media (TV, Print, Digital) as well as Unilever owned properties and a wide array of social media vehicles and influencers. We interviewed Jennifer Healy, Brand Building Director at Unilever Hair Care in order to discuss the details of the Campaign.