Todobebe Expands in Latin America and Spain
08/14/2007
Todobebe, a media company dedicated to pregnancy and parenting, announced its expansion into Spain, Colombia, Mexico and Guatemala.
August 14, 2007
Latin Americans are Early Adopters of Technology Items and Home Electronics
08/14/2007
Synovate released data from its PAX Latin America survey, which tracks media consumption and purchasing patterns of upscale consumers.
Zanox Expands Team Targeting Latin American and U.S. Hispanic Market
08/14/2007
Zanox, the performance-based online marketing firm owned by PubliGroupe and Axel Springer recently expanded its team to target the Latin American and U.S. Hispanic markets. Its clients include NH Hoteles, Despegar, DadaMobile and, LAN Airline.
A Review of U.S. based Media Buys in Latin America
08/14/2007
Media buying by U.S. and Europe-based advertisers in Latin American media properties has increased notably during the first part of 2007. A look at current campaigns including Hertz, BMW and Citibank.
Setting Up Shop in Miami
08/14/2007
Latin American print and digital media properties are increasingly opening ad sales offices in Miami to sell to sell Latin America media to U.S. based advertisers. Read who is doing what…