A summary of the most exciting news in multicultural sports marketing. If you’re trying to keep up, consider this your one-stop shop.
Posts Tagged ‘stream’
What:Yahoo’S NFL first-ever livestream football game between the Jacksonville Jaguars and Buffalo Bills Sunday in London attracted 15.2 million unique viewers. Why it matters: 33 percent streams, out of the 33.6 million total views, were from international users across 185 countries worldwide.Despite the good numbers,streaming is not ready yet to replace traditional TV broadcasts. Yahoo’S NFL […]