Changing Places LatAm: Jake Wheeler, Melissa Vogel, Alexandre Jordao, Augusto Valente…
People change positions, get promoted or move to other companies. Portada is here to tell you about it. ::: Jake Wheeler- SapientNitro ::: Melissa Vogel-IBOPE
People change positions, get promoted or move to other companies. Portada is here to tell you about it. ::: Jake Wheeler- SapientNitro ::: Melissa Vogel-IBOPE
After a failed attempt to merge with rival Omnicom Group Inc., advertising company Publicis Groupe will acquire Sapient, a digital agency and communications company, for US $3.7 billion in an all-cash transaction . This is Publicis’s second acquisition in less than a month after acquiring programmatic platform RUN and and taking a 20% position in performance marketing company Matomy Media.
Two weeks ago SapientNitro announced the acquisition of creative agency La Comunidad. Portada interviews José Mollá & Joaquín Mollá, Co-founders and Co-chief Creative Officers of La Comu, and asks them about the future of the agency under the new ownership.