The Wall Street Journal reported yesterday that Google is looking for media TV companies to offer an online version of pay television. Google has recently approached media companies about licensing their content for an Internet TV service that would stream traditional TV programming, according to the WSJ. Intel and Sony have also been working on […]
The Wall Street Journal reported yesterday that Google is looking for media TV companies to offer an online version of pay television. Google has recently approached media companies about licensing their content for an Internet TV service that would stream traditional TV programming, according to the WSJ. Intel and Sony have also been working on […]
A summary of the most relevant consumer insight research in the US, US Hispanic, and Latin American markets.
During the seventh edition of the #PortadaMX summit, experts in Influencer Marketing took the stage to discuss best practices surrounding this elusive but undeniably effective tool to reach consumers. Vivian Baron, CEO and Creative Chairwoman at Band of Insiders, presented the panelists: Best Buy Mexico's E-commerce Subdirector José Camargo, Grupo Bimbo's Global Consumer Engagement Lead Giustina Trevisi, Band of Insiders' Influencer Marketing Manager Leonardo Vargas, and Pepsico/Drinkfinity's Director of Business Innovation & Marketing Yamile Elias.
Experts tell Portada the downfall of the storied retailer won’t affect the Sears franchise in Mexico where better merchandising and e-commerce under the management of Grupo Carso, owned by Mexican billionaire Carlos Slim, have built the franchise into a big hit with Mexican consumers. The implications for the U.S. Hispanic Market.
