Who are brands turning to in order to engage today’s evolving Hispanic audiences? Are Univision and Telemundo still the go-to networks, and how are budget allocations shifting as new platforms and media emerge?
Posts Tagged ‘Latina Media Ventures’
Latina Media Ventures
As the US-Hispanic demographic evolves and grows, multicultural strategists and media planners are faced with the challenge of connecting with an audience that cannot be defined by a single language or set of behaviors.
What: Latina Media Ventures announced that it will host a Hispanic-focused beauty, hair and wellness expo this July at the Meadowlands in NJ to celebrate the specific beauty needs of Hispanic and African American women, who make up the largest consumer market for beauty products. Latina expects to get at least 10,000 attendees throughout the weekend. Confirmed sponsors to […]