Verizon and Hearst have entered into an agreement to jointly acquire Complex (the “Company”) in a 50/50 ownership structure.The deal follows Verizon and Hearst’s agreement in March to form Verizon Hearst Media Partners to develop new digital video channels as well as recent investments in AwesomenessTV.
Posts Tagged ‘Hearst’
What: Media and Information company Hearst has invested US$21 million to acquire a minority stake in Complex, one of the fastest growing digital media networks. Why it matters: Hearst, as other traditional media companiesincluding NBC (e.g. it recent purchase of stakes Vox Media and BuzzFeed) continues to invest in fast growing digital media and streaming video companies and expand in the digital […]
LINKAGE: Adios Don Francisco, Hooking Up with Tech Companies Works for Hearst, Adsmovil and SBS Jump on Programmatic…
A lot is going on this week says Susan Kuchinskas including ‘how Hearst Tech partnerships make ad sales — and ads themselves — snazzier’, an Adsmovil-Pubmatic deal for programmatic, Sabado Gigante bidding adieu and more… Print and Video: Better Together Hearst Media put together an eyeball-grabbing campaign for Chevrolet that planted an actual video screen […]
Hearst Corporation, whose holdings include Cosmopolitan magazine and an ESPN stake, will produce a healthcare division called Hearst Health.
What: Time Inc’s All You is publishing a 12-page custom magazine, called Celebraciones, which will focus on the holidays and will be bound into the December issue of AllYou Nestlé USA is the sponsor of the program — integrated across print, digital, mobile and social platforms. Why it matters: An increasing number of major publishers are reaching out to Hispanic […]