Google Glass Archives

Google ventures into “virtual reality” with US $500M investment in Magic Leap

Calif.-based search and advertising giant Google and other investors are investing US $500 million dollar round in hardware and software developer Magic Leap Inc. to deliver “cinematic reality,” according to a report in Re/code. Google is said to be leading the round. Venture capital firm Andreessen Horowitz may be one of the other investors in the consortium.

Google Glass: A drastic change for advertising?

Google Glass is a platform that works across applications as mobiles do , with the difference that is “hands-free” while working from voice commands. By just saying “Ok Glass” the device starts operating and one can record videos, transmit them “live” online, take pictures and whatever one can imagine through applications.

Google Glass: A drastic change for advertising?

Google Glass has not yet been released and sales of 30 million units are expected in the first year after the launch in the U.S.