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What: Portada has revealed the dazzling agenda for this year’s #PortadaMX, to take place on October 17 at Casa Lamm.
Why it matters: #PortadaMX will be the setting for the last 2018 meetings of the Portada Brand Star Committee Latam and Agency Star Committee Latam, and attendees will network one-on-one with major executives from both units of the Council System. Get tickets now!

Portada announced today the agenda of Portada México, taking place October 17 at Casa Lamm in Mexico City. Sponsored by Futbol Sites, this edition of Portada México will be a success.

 

BRAND EXECUTIVES TAKING PART IN #PORTADAMX INCLUDE:

Ángel Carmona, Business Manager Latin America, Wilson Sporting Goods
José Camargo Samperio, Ecommerce SubDirector, Best Buy Mexico
Andrea Echániz Cuenca, Senior Project Manager, Grupo Bursátil Mexicano
Yamile Elias, Director of Business Innovation & Marketing, PepsiCo 
Iker Palazuelos Atollini, Brand Manager, Salomon Latam 
Carlos Leal, Marketing Director, Rappi 
Rafael López de Azua, Head of Media and Digital, LATAM (Director), Coty 
Martín Jones, Digital Director South Cluster, Philip Morris International 
Guillermo Rivera, Senior Marketing Manager, Amazon 
Juliana Sarria, Manager of Consumer Engagement, Grupo Gepp – PepsiCo México 
Eduardo Angulo, Marketing Director, Unilever Mexico

 

 

For the first time Portada will be including in the event in Mexico its Portada Meet-Up service, which allows attendees to hold one-on-one meetings with four brand and agency executives chosen beforehand by the attendees when acquiring their tickets. The executives are members of the exclusive Portada Council System, which brings togetherprominent brand and agency representatives in Latin America. As part of Portada México activities, members of the Brand Star Committee Latam and Agency Star Committee Latam will meet behind closed doors to discuss important issues.

In addition to high-level networking opportunities in a beautiful home from the early 20th Century, all attendees of #PortadaMX can participate in two interactive workshops with experts on trends that are transforming the marketing industry. First, Carlos Leal, marketing director at Rappi, will offer a workshop on App-Marketing. Later on, Javier Martínez Morodo, director general of Grupo Bursátil Mexicano, will share his insights in a workshop on Fintech innovations.

To acquire tickets to Portada México, which include admission to the two interactive workshops and the Portada Meet-Up service, please visit the event website at https://www.portada-online.com/events/portadamexico/ and register as soon as possible.

What: Javier Martínez Morodo, general manager at Grupo Bursátil Mexicano’s GBM Digital and member of the Portada Brand Star Committee, will lead a Fintech and Innovation Workshop at Portada Mexico on October 17.
Why it matters: At only 33 years old, Martínez has several years of experience in business aimed at technology and innovation. He will share his expertise with Portada Mexico’s attendees and will also be available for one-on-one meetings through our new Portada MEET-UP offering.

For the opportunity to network with Javier Martínez Morodo and all the other Portada Mexico attendees, register here!

Every day, we hear buzzwords like “bitcoin”, “crowdfunding”, and P2P. The world of finances can seem out of reach for the average citizen, but executives like Javier Martínez Morodo, General Manager of Grupo Bursátil Mexicano, believe that everyone can and should understand the benefits of these new concepts, as well as learn to have a positive financial culture.

Javier has applied his business vision for technology and innovation at GBM since 2009, where he created and led GBM Digital. Since then, he has focused on developing products and strategies to help solve the scarce supply of financial services in Mexico, all with the support of new trends in design and technology.

In 2011, he launched GBMhomebroker, an award-winning online trading platform that soon had more transaction volume than 15 independent brokers in Mexico. In 2014, he launched Piggo, a user-friendly platform designed to help average consumers reach a savings objective. Piggo has won several awards, such as Best Innovation Product by the Mexican Internet Association (AMIPCI).

Since becoming general manager in 2017, Javier is tackling the challenge of transforming the wealth management business unit at GBM by designing a hybrid project where a Robo-Advisor, tech platforms, and financial advisors work together to counsel investors and potentialize US $5 billion in assets under management.

Javier is considered a reference for the FinTech sector. He has been invited to numerous national and international forums and is currently acting as a Founding Mentor at Collective Academy, an innovative education project aiming to empower Mexican entrepreneurs. He is certain that it is our responsibility to develop vehicles of social transformation through technology that foster socioeconomic development and the wellbeing of Mexicans and people across the world.

Javier Martínez Morodo will be one of our star speakers at Portada Mexico on October 17, where he will lead a workshop on innovation and FinTech titled FinTech Innovation: Key Learnings for Brand Managers. To join the conversation, register for Portada Mexico now, you’re still on time for early bird tickets!