(UPDATED) Insider: Entravision’s Purchase of Cisneros Interactive – 6 Things to Know
The news that Entravision Corporation is acquiring a majority stake in Cisneros Interactive marks another chapter in the consolidation of the U.S. Hispanic and Latin American digital media space. Six questions and answers: Acquisition price? The rationale for the transaction? How Entravision is substituting off-line revenue losses with digital gains and more…