Global Advertising Expenditures to grow by 5.5% in 2014
Chief Executive of ZenithOptimedia, Steve King (photo), has revealed the latest wave of advertising forecasts for the first time on stage at the Festival of Media Global in Rome.
Chief Executive of ZenithOptimedia, Steve King (photo), has revealed the latest wave of advertising forecasts for the first time on stage at the Festival of Media Global in Rome.
What: Viacom International Media Networks (VIMN) The Americas appoints industry executive Maria Iregui as Brand Manager and SVP of Programming & Production for MTV Latin
Pulso Mx is a column on the pulse of the marketing and media industry in Mexico, written by Raul Ramirez Riba, our editor-at-large
Chief Executive of ZenithOptimedia, Steve King (photo), has revealed the latest wave of advertising forecasts for the first time on stage at the Festival of Media Global in Rome.
According to comScore, Inc. latest data from comScore MobiLens® and Mobile Metrix® February 2014,Yahoo has considerably spread out its mobile reach,positioning as 2nd Smartphone web property . Google Sites remained as the top mobile media property, while Facebook was the top individual app.
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