Adknowledge acquires social video platform GiantMedia
What: In what constitutes Adknowledge’s 12th acquisition since its founding, the company has bought Giant Media for an undisclosed sum. Why it matters: The purchase
What: In what constitutes Adknowledge’s 12th acquisition since its founding, the company has bought Giant Media for an undisclosed sum. Why it matters: The purchase
Major Radio networks have censored Pizza Patrón advertising that carries the word “Chingón”. In fact, none of the stations agreed to run the spots without bleeping the word “Chingón.” “Networks like Univision and CBS Radio refused to run the spot entirely, even with the word censored – they claimed that they were fearful of potential FCC penalties,” Yousef Kattan Fernández President/CEO/Founder of Dallas based TruMC, the agency that buys media for Pizza Patrón, tells Portada.
Webmoblink have entered the programmatic exchange fray, after launching its own real-time bidding (RTB) marketplace for both mobile and online ad campaigns on top of its existing ad-serving platform.
What: In what constitutes Adknowledge’s 12th acquisition since its founding, the company has bought Giant Media for an undisclosed sum. Why it matters: The purchase
comScore, Inc. has released data from the comScore Video Metrix service showing that 183.8 million Americans watched 48.7 billion online content videos in January, while the number of video ad views totaled 26.9 billion.85.1 percent of the US Internet audience viewed online video.