Marketing to LatAm: Interview with G. Costes, Director of Marketing for HP – IPG
Today in Marketing to Latin America, Portada interviews Gerardo Costes, Director of Marketing for HP's Imaging and Printing Group (IPG) in Latin America.
Today in Marketing to Latin America, Portada interviews Gerardo Costes, Director of Marketing for HP's Imaging and Printing Group (IPG) in Latin America.
Today in Marketing to Latin America, Portada interviews Gerardo Costes, Director of Marketing for HP's Imaging and Printing Group (IPG) in Latin America.
Crown Imports, Chicago, chose Goodby, Silverstein & Partners, San Francisco, part of the Omnicom Group, as the agency to create campaigns for the general market for two beer brands, Corona Light and Modelo Especial. Spending was estimated at $19 million.
Juan Chouza is the new Associate Media Planning Director at GMG, a company set up by Global Hue to buy and plan media for clients including Verizon Wireless.