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Big Lots Launches CELEBRA BIG! Holidays Campaign featuring El Chavo

From November 30 to December 27th, retailers Big Lots, who have over 1400 stores in 48 states across the U.S., will be running the CELEBRA BIG holidays campaign featuring the iconic character “El Chavo,” the animated character based on the beloved Mexican television personality created by Roberto Gómez Bolaños.