What Brand Marketers Need from MarTech in 2020

This Portada Insights Report Includes:

  • Results of a survey of brand marketers in the Portada Council System regarding their needs for MarTech in 2020
  • Brand marketer investment preferences in five categories:
    • Advertising & Promotion
    • Customer Experience
    • Social & Relationships
    • Commerce & Sales
    • Data
  • Within the above categories, subcategories investment preferences
  • Key implications for MarTech expenditure development

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