WFA to offer marketing procurement benchmark service
The World Federation of Advertisers (WFA) is to offer both members and non-members the chance to benchmark their marketing procurement services against advertisers.
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The World Federation of Advertisers (WFA) is to offer both members and non-members the chance to benchmark their marketing procurement services against advertisers.
A summary for Media Sales Executives and Advertising Agencies to see what clients are moving into the Latin American market and/or targeting Latin American consumers right now.
Amazon is acquiring 3D mapping startup UpNext. The purchase price by Amazon was not revealed.
A summary for Media Sales Executives and Advertising Agencies to see what clients are moving into the Latin American market and/or targeting Latin American consumers right now.
Amazon is acquiring 3D mapping startup UpNext. The purchase price by Amazon was not revealed.
In last Thursday’s Regular Research Feature we posted an interesting research piece by the NPD Group on Convenience Stores and Hispanics.
In last Thursday’s Regular Research Feature we posted an interesting research piece by the NPD Group on Convenience Stores and Hispanics.
The World Federation of Advertisers (WFA) is to offer both members and non-members the chance to benchmark their marketing procurement services against advertisers.
“Picando de aquí y de allá”: lo destacado de la semana en los medios y las noticias sobre mercadotecnia y publicidad de América Latina. De qué se habla, cuáles son los comentarios y qué tenemos para decir sobre estas tendencias.
Nuevos movimientos en los departamentos de mercadotecnia de las empresas y en las agencias, que afectaran al gasto publicitario orientado al mercado latinoamericano. Una columna indispensable que ayuda a los ejecutivos de medios y las agencias desarrollar su negocio.
A summary for Media Sales Executives and Advertising Agencies to see what clients are moving into the Latin American market and/or targeting Latin American consumers right now.
Amazon is acquiring 3D mapping startup UpNext. The purchase price by Amazon was not revealed.
Amazon acaba de anunciar la compra de la start up UpNext, dedicada al desarrollo de producción de mapas 3D interactivos. El precio de la operación no fue revelado.