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December 8, 2011

iCrossing Acquires Red Aril

iCrossing, a global digital marketing agency, announced the acquisition of Red Aril, a data management and audience optimization platform (DMP) company.

Panregional Survey:High Growth Rate propelled by Brazil and Digital, New Regulations…

What to expect from 2012 in the Latin American panregional advertising and media space? MagnaGlobal expects 2012 advertising revenues to grow by+12.4% in emerging economies, with Latin America leading the charge (+13.0%). But what about the panregional space? In other words, the space that buys Latin America media from ,mostly, the U.S? Portada asked major panregional executives on the agency, media and client side about their expectations for next year.

iCrossing Acquires Red Aril

iCrossing, a global digital marketing agency, announced the acquisition of Red Aril, a data management and audience optimization platform (DMP) company.

Panregional Survey:High Growth Rate propelled by Brazil and Digital, New Regulations…

What to expect from 2012 in the Latin American panregional advertising and media space? MagnaGlobal expects 2012 advertising revenues to grow by+12.4% in emerging economies, with Latin America leading the charge (+13.0%). But what about the panregional space? In other words, the space that buys Latin America media from ,mostly, the U.S? Portada asked major panregional executives on the agency, media and client side about their expectations for next year.