Busca Corp. and Yahoo! Mexico announced that Levelup.com is providing video game content to Yahoo! Mexico's front page. As part of the agreement, Yahoo! Mexico will produce a special Levelup app that users can add to their “My Favorites” on the Front page. (Lea aquí la versión en español).
McCann WorldGroup recently launched McCann Miami as a new gateway hub for McCann Latin America. Martin Ortells, SVP, General Manager & Regional Account Director, talks to Portada about his of view of the Latin American Advertising and Media Markets (Interview in Spanish).
A summary for Media Sales Executives and Advertising Agencies to see what clients are moving into the Latin American Market and or targeting Latin American consumers right now. (Lea aquí la versión en español).