{"id":16737,"date":"2015-05-04T13:25:01","date_gmt":"2015-05-04T16:25:01","guid":{"rendered":"https:\/\/latam.www.portada-online.com\/?p=16737"},"modified":"2015-05-04T13:25:01","modified_gmt":"2015-05-04T16:25:01","slug":"sales-leads-latam-diet-pepsi-hershey-nescafe","status":"publish","type":"post","link":"https:\/\/www.portada-online.com\/latin-america\/sales-leads-latam-diet-pepsi-hershey-nescafe\/","title":{"rendered":"Sales Leads LatAm: Diet Pepsi, Hershey, Nescaf\u00e9…"},"content":{"rendered":"
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the Latin American market and\/or targeting Latin American consumers right now.<\/em><\/p>\n CHECK OUT PORTADA’S INTERACTIVE DIRECTORY OF CORPORATE MARKETERS AND AGENCY EXECUTIVES TARGETING LATIN AMERICANS! If you want additional information or to\u00a0acquire the database, please call Matt Eberhardt 347-961-9516 or e-mail him at matte@www.www.portada-online.com<\/strong>.\u00a0SEE A DEMO OF THE DIRECTORY!<\/a><\/strong><\/p>\n \u00a0::: Diet Pepsi ::: Hershey\u00a0::: Bud Light ::: Nescaf\u00e9 – agency Marcel ::: Magistral – Grey Argentina :::<\/p>\n Click here for prior Latam Sales Leads issues<\/a><\/p>\n <\/a>PepsiCo is no longer adding aspartame to its Diet Pepsi in order to reverse poor sales. The brand will replace the much-maligned sweetener with sucralose, which will be combined with acesulfame potassium, or Ace-K.<\/span>Diet Pepsi last changed its formula in 2013 when it blended Ace-K with aspartame, which had been in use since 1983, according to the trade publication.The change will be made to Diet Pepsi, Caffeine Free Diet Pepsi and Wild Cherry Diet Pepsi in the U.S. New Diet Pepsi cans will include language declaring the soda as “now aspartame free.” The product will begin hitting stores in August and the change will likely be accompanied with new marketing. All other major soda diet brands contain aspartame, including Diet Coke.<\/span><\/p>\n\n
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