{"id":15925,"date":"2013-10-09T13:54:31","date_gmt":"2013-10-09T17:54:31","guid":{"rendered":"https:\/\/www.portada-online.com\/?p=15925"},"modified":"2013-10-09T14:25:34","modified_gmt":"2013-10-09T18:25:34","slug":"new-wellness-tv-channel-inti-network-addresses-hispanic-audience","status":"publish","type":"post","link":"https:\/\/www.portada-online.com\/hispanic-media\/new-wellness-tv-channel-inti-network-addresses-hispanic-audience\/","title":{"rendered":"New wellness TV channel INTI Network addresses Hispanic audiences"},"content":{"rendered":"<p class=\"notice three\"><strong>What: <\/strong>Alterna&#8217;TV\u00a0is launching a Hispanic-focused wellness channel called INTI Network TV to cable television providers in the U.S.<br \/>\n<b>Why is it important:\u00a0<\/b>As Alterna TV&#8217;s affiliate director of sales Maricela Hernandez puts is, Latinos\u00a0are very much interested in improving themselves, their environment and in wellness topics in general. Branded communications can address this interest.<\/p>\n<p>Alterna\u2019TV, a subsidiary of Latin America\u2019s satellite service provider Satmex,\u00a0is launching a Hispanic-focused wellness channel called INTI Network TV to cable television providers in the U.S.\u00a0The channel\u2019s programming will include yoga, meditation, self-help, spiritual growth, relationship to the environment, family and community, travel, arts and culture, among other wellness topics for Spanish-speaking, 25 to 54 year old Latinos.<\/p>\n<p>The network, INTI, is named after the Inca word for sun, \u201ciniti,\u201d which means the source from which life radiates. In short, INTI Network TV is &#8220;the essence of who we are.&#8221;<\/p>\n<p>U.S. carriage partners working with Alterna\u2019TV are: AT&amp;T U-Verse; Cablevision\u2019s iO en Espanol; Charter Latino; Comcast; DirecTV; Dish Network; Grande Communications; RCN; San Bruno Municipal Cable TV; Time Warner Cable and Wave Broadband.<\/p>\n<p>Sources: <a href=\"https:\/\/www.voxxi.com\/inti-network-wellness-channel-hispanics\/\" target=\"_blank\">Voxxi<\/a>, <a href=\"https:\/\/www.hispanicbusiness.com\/2013\/9\/30\/alterna_tv_to_launch_hispanic-focused_wellness.htm\" target=\"_blank\">Hispanic Business<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Alterna\u2019TV, a subsidiary of Latin America\u2019s satellite service provider Satmex, is launching a Hispanic-focused wellness channel called INTI Network TV to cable television providers in the U.S.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[174,42,121],"tags":[1724,1372,1723,1726,1725],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.7 (Yoast SEO v22.5) - 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