{"id":1585,"date":"2005-10-10T12:00:00","date_gmt":"2005-10-10T05:00:00","guid":{"rendered":"https:\/\/portada.wpengine.com\/2005\/10\/10\/hoy-expands-weekend-home-delivery-publication-in-los-angeles\/"},"modified":"2014-03-17T03:51:31","modified_gmt":"2014-03-17T07:51:31","slug":"hoy-expands-weekend-home-delivery-publication-in-los-angeles","status":"publish","type":"post","link":"https:\/\/www.portada-online.com\/hispanic-media\/hispanic-newspapers\/hoy-expands-weekend-home-delivery-publication-in-los-angeles\/","title":{"rendered":"Hoy Expands Weekend Home-Delivery Product in Los Angeles&#8230;"},"content":{"rendered":"<p><em>Fin de Semana<\/em> will be a highly targeted saturation publication delivered primarily to homes in densely populated Latino areas of Los Angeles, San Fernando Valley, Inland Empire and Orange County.<img decoding=\"async\" height=\"1\" width=\"5\" border=\"0\" alt=\"\" src=\"\/IMAGE\/SPACER.GIF\" \/> The publication will launch with a distribution of 200,000 homes, with a plan to increase in 2006.<\/p>\n<p><em>Fin de Semana<\/em> will provide entertaining and relevant content that Latinos are looking for on the weekends.<img decoding=\"async\" height=\"1\" width=\"5\" border=\"0\" alt=\"\" src=\"\/IMAGE\/SPACER.GIF\" \/> Launched in Chicago in 2003, this popular product will provide lifestyle and entertainment information attuned to the way Los Angeles Latinos spend their weekends.<\/p>\n<p><em>Fin de Semana<\/em> will provide celebrity interviews, sports best bets, DVD and CD releases, &quot;telenovela&quot; columns, decorating ideas, shopping tips, information on new home products and more.<img decoding=\"async\" height=\"1\" width=\"5\" border=\"0\" alt=\"\" src=\"\/IMAGE\/SPACER.GIF\" \/> <\/p>\n<p><strong>More home-delivered Spanish-language publications<br \/>\n<\/strong>Other Spanish-language newspaper publishers have been expanding their circulation via home delivery. This delivery method has a high cost for publishers. Many advertisers, however, like newspapers that are delivered right into the home.<\/p>\n<p>Impremedia launched the <em>Domingo<\/em> Network last week. Under the rubric of the <em>Domingo<\/em> network, <em>La Opini&oacute;n Contigo<\/em> in Los Angeles and <em>El Diario La Prensa Contigo<\/em> in New York is a free, home-delivered addition (total circ. 650,000) to the local papers, which will continue to be found at newsstands and in boxes. <em>La Raza<\/em> produces its weekly paper on Sunday, so it will not launch a separate publication like its sister publications. Impremedia expects growth in national retail, telecom, and financial. <\/p>\n<p>Additionally<em>, Impacto <\/em><em>USA<\/em> (Media News Group, Spanish-language weekly, circ. 250,000) significantly expanded home delivery last year.<\/p>\n","protected":false},"excerpt":{"rendered":"<p><I><EM>Hoy<\/EM><\/I>, the Spanish-language newspaper with daily editions in New York, Los Angeles and Chicago, announced the expansion of its weekend product <EM>Fin de Semana <\/EM>into the Los Angeles market, beginning November 5th.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[42,5],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.7 (Yoast SEO v22.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Hoy Expands Weekend Home-Delivery Product in Los Angeles...<\/title>\n<meta name=\"robots\" content=\"index, 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