Andrade “Cien” Almas made his WWE pay-per-view debut during WWE’s SummerSlam weekend. WWE covets the Hispanic wrestling market, and the sports entertainment company hopes Andrade “Cien” Almas can replicate the success he found in Mexico and Japan, growing their international fanbase.
Posts Tagged ‘WWE’
New Japan Pro Wrestling (NJPW) aired its third show in the United States, as the company attempts to catch WWE in the business of professional wrestling. NJPW has a solid long-time relationship with Mexico’s Consejo Mundial de Lucha Libre (CMLL), that could be used to help the company catch up to the WWE.
WWE and Spanish Sports Channel GOL enter into TV rights deal to broadcast WWE highlights in Spanish. With this deal, WWE continues to grow its influence and presence in Spain.
Which sports video platforms do US Hispanic users prefer? What types of sports do they prefer? Do they prefer league sites o news media sites? Read on for the answers to these questions, drawn from comScore’s April 2017 ranking. When it comes to enjoying video content on the web, it seems that Hispanic consumers choose […]
Joaquin Del Rivero and Mauricio Ramirez Cuesta have joined WWE to handle LatAm management team.Del Rivero has been appointed Vice President & General Manager, Latin America, and MaurÍcio Ramírez Cuesta as Marketing Director, Latin America. They will be based in WWE’s Mexico City office.