Posts Tagged ‘us hispanics’

us hispanics

RANKING: Top 10 Websites Most Visited by US Hispanics

Which websites do US Hispanics prefer? What activities do these sites allow them to do? Does gender play a role when it comes to choosing online media? Read on for the answers to these questions, drawn from comScore’s February 2016 ranking.


Hispanic Video: Google Leads Followed by Facebook, Yahoo and VEVO

Which are the preferred video platforms by Hispanic residents of the United States? What types of content do they prefer? How do they establish their consumption priorities when it comes to media? The answers to those questions and more, according to those questions and more, according to comScore’s August 2016 rankings.


RESEARCH: The 10 Most-Visited Sites by US-Hispanics

We take a look at the media consumption habits of Hispanic Americans compared to the rest of Internet users in the country, according to comScore’s rankings. Translated by Gretchen Gardner Hispanic Americans’ consumption habits do not differ from those of the rest of the country’s Internet users when it comes to the top-ranked sites. In […]


Audio.Ad launches digital audio advertising network for the U.S Hispanic and LatAm markets

What: Founded by Entrepreneurs German Herebia, Carlos Cordoba, and Gonzalo Alonso, Buenos Aires, Argentina based Audio.Ad  just launched a digital audio advertising platform for the U.S. Hispanic market and Latin America, with a reach of more than 35 million users in the region. Why it matters: Audio.Ad claims to introduce a new pricing model in the digital industry, called CPL […]


MORE FROM PORTADA

Consumer Insights Roundup: 90% of Hispanics Stream Video on Mobile, 48% of U.S. Consumers Will Soon Own a Smart Speaker…

Consumer Insights Roundup: 90% of Hispanics Stream Video on Mobile, 48% of U.S. Consumers Will Soon Own a Smart Speaker…

A summary of the most relevant consumer insight research in the US, US Hispanic, and Latin American markets.


GroupM’s Susan Schiekofer and Undertone’s Michael Pallad Will Discuss Brand Safety at #PortadaNY

GroupM’s Susan Schiekofer and Undertone’s Michael Pallad Will Discuss Brand Safety at #PortadaNY

Do digital advertising standards and policies need to change in the light of fake news, transparency and ad fraud issues? Hear from the executive responsible for digital trading and implementation across all of GroupM’s agencies about what needs to be done so that brands demands are 100% met.


Mar-Tech Roundup: Alexa, Cortana virtual assistants team up to battle Apple, Google

Mar-Tech Roundup: Alexa, Cortana virtual assistants team up to battle Apple, Google

A bi-weekly summary of the most exciting recent news in marketing technology and trends. If you’re trying to keep up, consider this your one-stop shop.