Join Forces with Top Brands at Portada Live, NYC, Sept, 19, 2024!

Univision

FIRST HALF 2016 RECAP: 11 Developments You Need to Know About

The fourth of July weekend just passed and the first half of 2016 is history. Many new developments have rocked the (Multicultural) Marketing and Media industry. Five major news items and what they mean, plus six developments and what to look for going forward. Let’s take stock of some key news and developments that happened during the first half of the year.

The Upfronts are Over: 8 Things You Need to Know

Last week the TV upfront and digital NewFront season concluded in New York City. A lot of buzz, schmoozing and wining and dining. But there were some salient news and trends that will shape broadcast and advertising over the next 12 months. Here are 8 important facts, lets’ take a look.

Research

U.S. Hispanic Unique User Rankings: 6 Things You Need to Know

Our monthly unique user rankings of the top properties visited by U.S. Hispanics and the overall U.S. population provide interesting insights (besides the almost obvious fact that Google continues to lead, ha!) . 6 Things you need to know about how top destinations fared in October 2015.

Big Lots Launches CELEBRA BIG! Holidays Campaign featuring El Chavo

From November 30 to December 27th, retailers Big Lots, who have over 1400 stores in 48 states across the U.S., will be running the CELEBRA BIG holidays campaign featuring the iconic character “El Chavo,” the animated character based on the beloved Mexican television personality created by Roberto Gómez Bolaños.

We got it wrong! Fiore continues at Univision (at least for now)

We got it wrong in the news item about soccer personality “Fernando Fiore leaving Univision” in this week’s “Changing Places” section. We misread his Tweets about the 2014 World Cup being his last World Cup at Univision implying he is leaving the broadcaster.