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Adobe Buys TubeMogul for US$540 Million

What:Adobe has entered into a definitive agreement to acquire TubeMogul for approximately US$540 million net of debt and cash. Why it matters: TubeMogul acquisition brings  a

Online Video in Latin America: What 6 Experts Have to Say

The entrance of Online video into the Latin American region is certainly very exciting. Will mostly U.S. based Online Video and Advertising Technology providers really be able to deliver the goods when it comes to the Latin American Online Video Market? What are the main challenges ahead? In order to find out more about this year’s outlook, we asked the experts what online video formats they see growing the most in 2015. Below, their answers.