Instagram Video Boosts Brands’ Followers significantly, Nike’s reach 12 Mn
Social net Instagram has succeeded in increasing brands followers significantly.Nike has reached 12 million followers, Victoria’s Secret 10.5 million, GoPro 4.2 million, the NBA 4.9 million and Starbucks 3.7 million after implementing Instagram video on their marketing strategies.40% of the most-shared videos on Instagram are created by brands, not average users.The brands’ successes with Instagram video most probably depends on their marketing budgets.