Roku INC. Archives

VidaPrimo Expands Onto Roku and Amazon Fire Platforms

What: Latin Music video network VidaPrimo has reached a distribution agreement onto branded channels with Roku and Amazon Fire, two of the world’s largest digital streaming platforms. Why

Magna and Roku Close Strategic Advertising Partnership

IPG Mediabrands’ MAGNA has closed an industry-first strategic partnership with Roku, Inc. to deliver targeted advertising to OTT audiences.Partnering with Roku builds on these efforts, enabling MAGNA clients to reach viewers who have shifted their TV consumption to OTT.