Hoy Los Angeles Introduces New Digital Platform
What: Hoy Los Angeles, the Los Angeles Tribune owned, Spanish-language newspaper and website is introducing a new digital platform. Why it matters: Digital Monetization is
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What: Hoy Los Angeles, the Los Angeles Tribune owned, Spanish-language newspaper and website is introducing a new digital platform. Why it matters: Digital Monetization is
The Tribune Co. completed the spinoff of its newspaper business and changed its name to Tribune Media Company separating its broadcasting and entertainment assets from the Chicago Tribune, Los Angeles Times , six other daily newspapers as well as the Spanish-language daily (Chicago) and weekly (Los Angeles) Hoy and associated Hispanic properties. Jack Griffin, CEO of Tribune Publishing, last week said that the “the overarching objective of his company “is to reestablish growth in the top line revenue”. That includes acquiring newspapers. But which ones?
While most English-language newspapers are retrenching, it is striking how time and time again we get news from Hispanic targeted newspaper publishers who are expanding circulation or even launching new publications. Earlier this week we reported that Freedom is launching “Unidos en el Sur de California” with a 300,000 plus circulation. Here three more examples: Hoy’s Los Angeles new weekly Hoy Deportes, CentroTampa and AIM Media Texas’ El Extra in the Rio Grande Valley.
WHAT: The NHMA (National Hispanic Media Alliance) launched with the mission to be the leading Hispanic print media advocacy group in the nation. NHMA represents