Posts Tagged ‘#Portada15’

#Portada15

#Portada15: Day 2 – All the pics & videos!

The 9th Annual Hispanic Advertising & Media Conference took place on September 17 at the Yotel New York.We would like to thank you all for being part of the event one more time.Here are all the pics from day 2:   The 10th Annual Hispanic Advertising and Media Conference will take place on Sept. 21 and 22, […]


NASCAR’s Daniel Suárez says that the Time is Ripe for Succesful Latino Race Car Drivers

NASCAR XFINITY Series driver Daniel Suarez’s, appearance was one of the highlights of the first day of #Portada15, Portada’s Annual Conference that gathered hundredss of top brand, media, PR and advertising executives in New York City’s Yotel. The complexion of NASCAR is changing and Hispanic drivers like NASCAR XFINITY Series Daniel Suárez are leading the ethnic diversification […]


Your 7 Multicultural Marketing Priorities for the Rest of the Year

Have all your Multicultural Marketing and Media 2015 New Year’s resolutions been met so far? What needs to happen in the last 4 months of 2015 to round out the year in a great way and get ready for 2016? As we prepare for #Portada15 next Wednesday and Thursday it is a good moment to take stock. Most of these priorities will be explored by brand, agency and media leaders at Portada’s Annual Conference.


#Portada15 in NYC Sept. 16-17! Super Early Bird Expires Tomorrow!

We are excited to announce a roster of confirmed speakers as well as key themes that will make #Portada15 in New York City’s Yotel on September 16/17 the best of our Annual Hispanic Marketing Conferences yet. #Portada15 comprehends the Hispanic Sports Marketing Forum, on Sept 16 and the 9th Annual Hispanic Advertising and Media Conference on […]


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BRAND MARKETING RESEARCH: Sponsored Posts via Influencers, Publishers More Engaging than Organic Content

BRAND MARKETING RESEARCH: Sponsored Posts via Influencers, Publishers More Engaging than Organic Content

A summary of the most exciting recent research in brand marketing in the U.S., U.S.-Hispanic and Latin American markets. If you're trying to keep up, consider this your one-stop shop.


Attention World Cup Marketers: Fans Will Be Engaging ‘24/7’

Attention World Cup Marketers: Fans Will Be Engaging ‘24/7’

The World Cup kicks off in Russia on June 14, 2018. While Americans won’t be able to cheer for their own national team this time, US soccer fans are more engaged and excited about the tournament than ever.


As CMOs Spend More on Mobile, Budgets Are Eaten Up by Fraud

As CMOs Spend More on Mobile, Budgets Are Eaten Up by Fraud

Only one in five advertisers said they’re able to systematically combat fraud with the right tools and expertise. Why aren’t marketers taking this growing risk head-on?