Posts Tagged ‘Portada Online’

Portada Online

NEWS ABOUT US: 4 Things to Know About Where Portada will be Investing in 2017

We just published articles about the plans of key brand, agency and media executives for the next year. We also want to let our audience and marketing partners know what we are planning for 2017, the second year of our investment and expansion phase initiated earlier this year with the launch of new websites and new hires. To fine-tune our strategy we asked our readers and advertisers what they want to see more of. And, here is what we are going to do.


DOWNLOAD our 2016 Issue! (Log-In, Free Reg. Req.)

CONTENT HIGHLIGHTS  (52 pages annual issue!) What is keeping multicultural marketing leaders up at night? Mike Valdes-Fauli (Pinta), Marla Skiko (Tapestry), Sergio Barrientos (M8), Carla Eboli (Dieste), Marina Filipelli (Orci), Jaime Clausen (LatinWorks), Rob Douglas (Gravity)… Cross-cultural perspectives: What the U.S. can learn from Latin Business Culture. Two Takes: Entravision’s Jeffery Libermann vs. Hemisphere TV’s Alan […]


PortadaLat Videos!

A Personalized Future – Adam Singolda, Taboola’s Founder/CEO, at #PortadaLat: The 3 V’s of Big Data -GroupM’s Mebrulin Francisco at #PortadaLat 2016: Carlos Orta, Vice President of Corporate Affairs, Carnival Corporation & plc Adriana Grineberg, Head of Operations at Facebook Miami Guillermo Morrone, MasterCard’s Vice President, Head of Global Content Strategy #PortadaLat Awards Winners!


Sounding Off – Martín Kogan-Headway Digital: 8 Key Trends for 2016

Martin Kogan, CEO & Co-Founder at Headway Digital , provides Portada the 8 key trends for 2016 in the Latin American digital market.By 2016, users are expected to spend 3.15 hours on average using apps and the number of users with smartphones is expected to rise to 2 billion. “Although the most significant part of year – […]


MORE FROM PORTADA

Verizon to Launch AdFellows Program to Promote Diversity in the Marketing Industry

Verizon to Launch AdFellows Program to Promote Diversity in the Marketing Industry

Verizon has launched  AdFellows program, a paid fellowship that will give diverse young marketers internships at companies & agencies.20 diverse young marketers will have the chance to work within Verizon & its partner agencies (McCann Worldwide, Momentum, Rauxa, Weber Shandwick, and ZenithOptimedia) over the course of eight months


Brand Marketing Research: Amazon Most Trustworthy Brand, American Millennials Spending Less on Luxury

Brand Marketing Research: Amazon Most Trustworthy Brand, American Millennials Spending Less on Luxury

A summary of the most exciting recent research in brand marketing in the U.S., U.S.-Hispanic and Latin American markets. If you're trying to keep up, consider this your one-stop shop.


6 Things We Learned During #Portada17

6 Things We Learned During #Portada17

After an exciting day in New York, during The Sports Marketing Forum, with top speakers presenting insights and best practices on how to use sports and soccer content to connect to the rapidly growing multicultural demographic in the United States, this is what we learned: