Posts Tagged ‘Portada Online’

Portada Online

NEWS ABOUT US: 4 Things to Know About Where Portada will be Investing in 2017

We just published articles about the plans of key brand, agency and media executives for the next year. We also want to let our audience and marketing partners know what we are planning for 2017, the second year of our investment and expansion phase initiated earlier this year with the launch of new websites and new hires. To fine-tune our strategy we asked our readers and advertisers what they want to see more of. And, here is what we are going to do.


DOWNLOAD our 2016 Issue! (Log-In, Free Reg. Req.)

CONTENT HIGHLIGHTS  (52 pages annual issue!) What is keeping multicultural marketing leaders up at night? Mike Valdes-Fauli (Pinta), Marla Skiko (Tapestry), Sergio Barrientos (M8), Carla Eboli (Dieste), Marina Filipelli (Orci), Jaime Clausen (LatinWorks), Rob Douglas (Gravity)… Cross-cultural perspectives: What the U.S. can learn from Latin Business Culture. Two Takes: Entravision’s Jeffery Libermann vs. Hemisphere TV’s Alan […]


PortadaLat Videos!

A Personalized Future – Adam Singolda, Taboola’s Founder/CEO, at #PortadaLat: The 3 V’s of Big Data -GroupM’s Mebrulin Francisco at #PortadaLat 2016: Carlos Orta, Vice President of Corporate Affairs, Carnival Corporation & plc Adriana Grineberg, Head of Operations at Facebook Miami Guillermo Morrone, MasterCard’s Vice President, Head of Global Content Strategy #PortadaLat Awards Winners!


Sounding Off – Martín Kogan-Headway Digital: 8 Key Trends for 2016

Martin Kogan, CEO & Co-Founder at Headway Digital , provides Portada the 8 key trends for 2016 in the Latin American digital market.By 2016, users are expected to spend 3.15 hours on average using apps and the number of users with smartphones is expected to rise to 2 billion. “Although the most significant part of year – […]


MORE FROM PORTADA

INTERVIEW: Gameloft Bets on Native Advertising

INTERVIEW: Gameloft Bets on Native Advertising

Gameloft, a leading global publisher of mobile video games, seeks to move up in the market with its offer to integrate ads into its video games.


Sizmek Buys Rocket Fuel for US $145 million

Sizmek Buys Rocket Fuel for US $145 million

Marketing platform Rocket Fuel has reached a definitive agreement to be privately acquired by Sizmek Inc. for US$2.60 per share in cash and an enterprise value of approximately US$145 million.Combined, the two companies connect more than 20,000 advertisers and 3,600 agencies to audiences in over 70 countries around the globe.


Rubicon Project Acquires nToggle For US$38.5M to Improve Header Bidding

Rubicon Project Acquires nToggle For US$38.5M to Improve Header Bidding

Rubicon Project, the global exchange for advertising, has acquiredtechnology company nToggle that helps programmatic buyers finding the inventory they're looking for and reduce infrastructure costs.