Paulo Giovanni


People change positions, get promoted or move to other companies. Portada is here to tell you about it.

Karina Moises- Yume ::: Lazaro Stern- Datorama  :::  Leonardo Pinto-AlternaTV :::   Javier Garcia – Yahoo  ::: Joe Tripodi – The Coca Cola Company global ::: Richards/Lerma -Quim Gil ::: Dauquén Chabeldín – Circus México ::: Pablo Lacasia – Unilever ::: Paulo Giovanni – Leo Burnett Tailor Made Argentina ::: 

karina-moisesKarina Moises is the new Senior Manager Pan-Regional Sales, Latin America at YuMe.Moises has been been Yahoo!’s Regional Sales Manager for Latin America since september 2011.


38e0ec1Lazaro Stern is the new Regional Director Latam at Datorama, an Omni-Channel-Analytics Platform that last month closed a US$ 15 million round of Series B funding from investors includingGoogle Executive Chairman Eric Schmidt’s Innovation Endeavors. Datorama recently relocated from Tel Aviv to New York City. Stern previously worked at Sizmek (former DG/MediaMind).


Leo PintoAlterna’TV, a subsidiary of Eutelsat Americas based in Miami, has announced the appointment of Leonardo Pinto as Marketing and Distribution Director for Latin America. Leonardo joined Alterna’TV on October 20 to boost the penetration of channels distributed in Latin America. He had been Director of Distribution for BBC Worldwide channels for Latin America and the US Hispanic markets since 2010. He was previously Marketing and Affiliates Sales Manager at TVE Radio Televisión Española from 2007 to 2010, International Label Manager for Univisión Music at Universal Music Latin America from 2004 to 2007 and International Label Manager Anglo Repertoire at EMI Music Latin America from 2001 to 2004.


2bcd5a3Javier Garcia is leaving Yahoo after almost 8 years as US Hispanic GM & LatAm Market Development Lead. Garcia has  taken a job at Comcast as VP of Multicultural Products, where  he will help to grow revenue generation from Hispanic and other key target multicultural segments.



descargaThe Coca-Cola Company has announced that Joe Tripodi will retire after seven years of service as  Chief Marketing and Commercial Officer at the end of February 2015.He will be succeeded by Marcos De Quinto, currently President of the Iberia Business Unit & Vice President, Europe Group. Tripodi joined Coca-Cola in 2007 from Allstate Insurance Company, where he was Chief Marketing Officer. He also served in Chief Marketing Officer roles for The Bank of New York, Seagram Spirits & Wine, and MasterCard International.


2f0d883Agency Richards/Lerma has hired Quim Gil, as head of brand planning, effective immediately.Mr. Gil’s has worked with multinational agencies such as McCann Erickson, Added Value, Ogilvy, and Synovate. He also received his MBA from ESADE, Europe’s top business school. Most recently he was the strategic planning director at LatinWorks, where he led strategy for brands such as Anheuser-Busch, Pepsi, Mountain Dew, Target, Capital One, Kleenex, Huggies and Pull-Ups.


Chaubeldin_Dauquen-Dauquén Chabeldín  is joining Circus, an independent network with offices in Mexico DF, Los Angeles, Buenos Aires and Madrid, as chief creative officer, after serving in agencies like Grey Group and Ogilvy & Mather, Leo Burnett and La Comunidad.


leo-burnett-Leo Burnett Tailor Made Argentina has announced that Paulo Giovanni, partner and president of the firm, will be the agency Charmain.  Marcelo Reis,partner and VP of Creativity and Marcio Toscani, VP of Operations and Finance, will take up the chairmanship of Leo Burnett Tailor Made Argentina.


pablo-lacasia-Unilever has appointed Pablo Lacasia Sustainability Leader for the Southern Cone region, as such, he will lead the strategy of the company’s Sustainable Living Plan in Argentina, Bolivia, Chile, Paraguay, Peru and Uruguay.The Sustainable Living Plan was launched in 2010 and focuses on participation and promotion of a new way of doing business. Through more than 50 goals, the plan seeks to invest in business growth and at the same time reducing environmental impact and multiply human development for 2020.


People change positions, get promoted or move to other companies. Portada is here to tell you about it.

Paulo Giovanni – Publicis Worldwide Brazil ::: Gabe Ibáñez – The Lift Mexico ::: Rodrigo de Matta, Ana Cavalcanti, Limberti Diego, Ilka Freitas and Peter Rabbit – JWT Brazil ::: Renato Loes and Jader Rossetto – Brazil ::: Emilio Valverde – Ogilvy Brazil ::: Ricardo Mendoza – Tribu DDB Costa Rica :::

Paulo Giovanni-Publicis Worldwide has announced Paulo Giovanni as its new chairman for Brazil. Giovanni is replacing Roberto Lima, who had left the company to work in Natura as its president. Giovanni will report to Arthur Sadoun, CEO worldwide.

Gabe Ibañez-The Lift appointed Gabe Ibáñez as part of its team of producers.


jwt-brasil-JWT Brazil has appointed Rodrigo da Matta  and Ana Cavalcanti  as writers. Also, Limberti Diego, Ilka Freitas and Peter Rabbit have been appointed art directors.


Loes_Rosetto-Renato Loes and Jader Rossetto have founded a new agency in Brazil. Loes comes from Dentsu Brazil and Latin America and Rossetto comes from the Brazilean agency Agência3.


emilio valverde-Ogilvy Río has appointed Emilio Valverde as creative supervisor. Valverde has worked for WMcCann before this new position.



ricardo mendoza-Tribu DDB Costa Rica has appointed Ricardo Mendoza as general creative director. The executive has previously worked as general creative director of DDB Guatemala. Among its clients, Mendoza has worked for brands like Coca-Cola, Hewlett Packard, Nestlé, Exxon, GM, DirecTv, Toyota, McDonald’s, Kellogg’s, Philip Morris, Diageo, Bavaria, Visa, and P&G.