Pamela Padilla


People change positions, get promoted or move to other companies. Portada is here to tell you about it.

(Looking for your next Career move? Check out Portada’s  Career Board!)
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AAEAAQAAAAAAAAVKAAAAJGVlZWNjMjM2LWY3ODctNGQ1NC04ZTMxLTI5NDRiYzUzNTQxMgRafael Lima has been appointed Digital Marketing & eCommerce Director at TracFone Wireless based in Miami. Lima previously worked as Digital Marketing Director at Multiplica.




Hispanic Digital Agency Captura Group hired Stacey Abreu, until recently MD Multicultural at Mindshare. Abreu will have the position of Managing Director and be based in New York. “As media and technology continue to converge, Stacey brings a unique skill set to Captura Group that will result in innovative solutions for our clients to reach Hispanic consumers across digital channels.” said Lee Vann, Co-Founder and Chief Strategy Officer of Captura Group.

descargaAlfredo Pedroso is the new Director, Pan-Regional Sales at Sony Pictures Entertainment based in Miami. Until recently Pedroso worked as VP in Marca Miami.




Lamar Johnson Octagon AccessLamar Johnson is the new Vice President of Octagon Access, the millennial and multicultural marketing division of the global sports and entertainment leader. Johnson is an industry veteran and expert in developing integrated marketing strategies, branded entertainment and digital campaigns to grow brand results with specific consumer segments.Johnson spent eight years at beverage company Remy Cointreau working across the entire company portfolio .He has also worked with consumer brands including Coca-Cola, L’Oreal and Sprite.


unnamedUnivision Communications, Inc. (UCI), the media company serving Hispanic America,has announced that Isaac Lee has been named to the newly created position of chief news and digital officer, with additional responsibilities over Multicultural and Music and maintaining oversight of the News and Digital divisions. Lee will continue to report to Randy Falco, president and chief executive officer of UCI and remains as CEO of FUSION.
As chief news and digital officer, Lee will be responsible for all digital functions across the company. Lee will manage key areas of the company’s growth strategy, including UCI’s comprehensive Multicultural strategy, which includes FUSION, El Rey, Flama and The Root. He will also develop an integrated music strategy that will include UCI’s music tentpole events and alignment with the Company’s Radio programming team.

unnamed (1)Univision Communications Inc. (UCI), the media company serving Hispanic America, has named Hector Fabregas vice president and director of sales for Univision Chicago. Fabregas will replace Dominic Fails who was recently promoted to senior vice president of Local Media Sales for Univision Communications Inc. Fabregas will report to Doug Levy, senior vice president and general manager at Univision Chicago.Fabregas joined Univision 17 years ago as an account executive and worked his way up to local sales manager and director of sales for Univision Radio in Chicago. Most recently, Fabregas was the director of local sales at Univision Chicago. Fabregas earned a bachelor degree in communications from the University of Illinois in Chicago.

Oficial PixOlympusat has communicated that Jesus Oswaldo Piñango has been named to the newly created position of Director of Content Strategy from where he will provide a key leadership role in the project development to ensure the content strategy needed to reach the target audience for Olympusat networks and partner channels.Jesus will report to the COO, Charles Mohler, and will coordinate with directors, production staff assessing multicultural TV content for new and stablished TV networks into the traditional distribution and OTT platform as Vemox, Olympusat multiscreen turnkey solution.In the year 2000, the U.S. government recognized Jesus with the Executive Producer Alien Extraordinary Achievement in Television, under the sponsorship of the Producers Guild of America, The Organization of American States and The International Federation of Journalism. In an effort to understand the television industry, Jesus worked in the traffic and programming departments for Telemundo, Imagina, Directv, Sky Mexico, and lastly, Olympusat, where he is now serving as Director of Content Strategy.
descarga (1)Telemundo Denver / KDEN has announced that Pamela Padilla has been promoted to News Anchor, effective immediately. Padilla, who joined Telemundo Denver in February 2015 as a Multimedia Journalist, is a passionate story-teller who has reported the Denver metro area’s most impactful news. In her role, she will join Co-Anchor Guillermo Martinez and Sports Anchor Carlos Rausseo Anchor on Noticiero Telemundo Denver at 4:30 PM, 5 PM and 10 PM, to deliver local breaking news and information to Spanish-speaking viewers throughout the Denver metro area.Padilla joined Telemundo Denver in February 2015 as a Multimedia Journalist. She holds a bachelor’s degree in Journalism from the Walter Cronkite School of Journalism and Mass Communication at the University of Arizona.


202fac2The community, part of SapientNitro, has announced the appointment of Tyler Witkin as a Senior Strategic Planner. Witkin will be charged with integrating consumer insights and research into the agency’s brand stories. Based in Miami, she will report directly to Andrew Speyer, Executive Director of Planning and Strategy.Prior to joining the community, Witkin was at Cavalry Agency in Chicago, most recently as Director of Strategic Planning.

People change positions, get promoted or move to other companies. Portada is here to tell you about it.

(Looking for your next Career move? Check out Portada’s new Career Board!)

10ad059Beatriz Mallory has a new job.She will be the new Vice President, Strategic Planning at Sensis.





descargaEllo, the ad-free social network, has announced the hire of former MAMIVERSE CEO Rene Alegria to spearhead all company marketing efforts as CMO. Named as one of the Top 100 Most Influential Latinos by Hispanic Magazine among other honors.Prior to Ello, Rene founded and served as CEO for MAMIVERSE.com, a digital community devoted to entertaining, informing and empowering Hispanics across the U.S.A. Alegria will remain Executive Chairman of the board for MAMIVERSE.This appointment comes on the heels of Ello’s declaration as a Public Benefit Corporation, which makes it legally impossible under US law for investors to require Ello to ever show ads, sell user data, or sell the company to any buyer who would violate any of the listed conditions.The social network allows people to use real or anonymous identities while, at the same time, protecting users by requiring them to follow commonsense rules of conduct.

a01b64b47894cea16ebbc71dd68cadda_400x400Grupo Gallegos has announced two additions to its creative department, Associate Creative Directors Sharon Cleary and Franz Río de la Loza:

Sharon joins Grupo Gallegos after a 15-year career in Europe. Most recently, she spent time at Tribal DDB Amsterdam, where she played a key role on the team that won the Heineken global digital business.Prior to Tribal DDB, Sharon worked on range of local and international clients at DDB, including Philips and KLM Royal Dutch Airlines. Sharon also spent four years at Villar-Rosàs in Barcelona, where she worked on projects for Nike and Dewar’s, among other brands.

Franz began his 20+ year career in Mexico, gaining experience at top international agencies, such as Leo Burnett, JWT, and Ogilvy & Mather, before continuing his career in the U.S. at both Hispanic and General Market agencies. His diverse portfolio includes brands such as Budweiser, Verizon, ESPN, Jaguar, P&G, and Subway, among others.

descarga (1)Telemundo Denver / KDEN has announced that Pamela Padilla has been named Multimedia Journalist for Noticiero Telemundo Denver at 4:30 PM and 10 PM. Padilla joins news anchor Guillermo Martínez, sports anchor Carlos Rausseo, weather anchor Javier Castro and an enterprising news team to deliver local news and up-to-the-minute information affecting Spanish-language viewers throughout Denver and the state of Colorado.Padilla joins Telemundo Denver from Telemundo 39 Dallas-Fort Worth / KXTX, where she served as a web editor from 2013 to 2015. Prior to this, Padilla worked at Univision 33 Phoenix / KTVW from 2012 to 2013. She holds a bachelor’s degree in Journalism from the Walter Cronkite School of Journalism and Mass Communication at the University of Arizona.

descarga (2)República, a cross-cultural advertising, digital and communications agencies, has announced the appointment of Tony Arner, CPA, to the post of chief financial officer. Arner is a proven leader with more than 15 years experience in finance and operations, working for Fortune 500 companies, privately-held organizations, and in public accounting.Prior to República, Arner was with The J.M. Smucker Company where he was corporate controller for its espresso coffee (Rowland Coffee Roasters, Inc.) operations, including flagship brands Café Bustelo, Café Pilon and Medaglia D’Oro.Before The J.M. Smucker Company, Arner served as a manager in audit services for Fortune 500 company AutoNation, America’s largest automotive retailer. Earlier in his career, he was an auditor at public accounting firm Morrison, Brown, Argiz & Farra, LLP.Arner received both his B.S. in Business Administration with a concentration in Accounting and Management Information Systems and Masters of Accounting from Florida International University.

20101108_Raidt_Bob_138_clr_Full_reasonably_smallBob Raidt has been named Global President at Leo Burnett-owned brand activation agency Arc. Raidt is a 20-year veteran of Leo Burnett, and most recently oversaw the Samsung account.



2yGRC12d_reasonably_smallDeanie Elsner is leaving her post as group chief marketing officer at Kraft Foods at the end of this month. The move is part of a management restructuring of staff under new CEO John Cahill.

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