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A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the Latin American market and/or targeting Latin American consumers right now.

Fratelli Branca – Basso Brovelli ::: Fanta – Production Company ::: Limonadas Terma – Musimundo ::: Tortugas – Kepel & Mata :::OXL – Ogilvy & Mather Argentina  :::

CHECK OUT PORTADA’S INTERACTIVE DIRECTORY OF COROPORATE MARKETERS AND AGENCY EXECUTIVES TARGETING LATIN AMERICANS! If yo want additional information or to acquire the database, please call Matt Eberhardt 347-961-9516 or e-mail him at matte@portada-online.comSEE A DEMO OF THE DIRECTORY!

  • Fratelli Branca – Argentina

BassoBrovelli-BrancaMenta-Basso Brovelli, an independent agency focused on innovation and digital solutions, has been chosen by Fratelli Branca for integrated management of digital campaigns of its’ brand Branca Menta .The agency will be in charge of developing strategies on social networks, mobile applications, design formats, promotions and other duties . It will also be responsible for planning and negotiating the brand digital media guideline.

  • Fanta – Argentina

fanta-Fanta has launched its new campaign, a Production Company effort, which includes TV, radio spots, OOH, digital efforts and an invitation to participate in a contest on social networks to find out “what the taste of the fun is”.Through the hashtag #MiDiversiónTieneSaborA, teens can share on Fanta’s fan page a picture telling what the taste of fun is and the first 50 photos with more likes will win a tablet.

  • Limonada Terma – Argentina

limonadas terma-“Listas para Disfrutar” (“Ready to Enjoy”) is Limonada Terma and communications agency Arthur Newton latest campaign. All throughout September, customers who purchase a refrigerator in any of retail Musimundo’s different branches in the country, will take as a gift a pack of new Ginger Terma Limonada and Lemongrass, in bottles of 130 0CC.

  • Tortugas – Argentina

Tortugas-Tortugas Open Mall has released a new campaign, in which “Lola” and “Nacho “are walking the halls of the mall while a voice narrates the journey of these two characters inside the building, as if it were a fashion show. The new campaign was created by advertising agency Kepel & Mata.

  • OXL – Argentina

olx-Ogilvy & Mather Argentina has been chosen by OXL as its’ advertising agency and is already working on the brand’s communication strategy.

A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the Latin American market and/or targeting Latin American consumers right now.

LAN – Selnet ::: Ryanair – Mediacom ::: McDonald’s – DM9DDB ::: Sony Electronics América Latina – Global Mind ::: Cif – Room23 ::: L’Oreal de Luxe – MRM/McCann :::

CHECK OUT PORTADA’S INTERACTIVE DIRECTORY OF COROPORATE MARKETERS AND AGENCY EXECUTIVES TARGETING LATIN AMERICANS! If yo want additional information or to acquire the database, please call Matt Eberhardt 347-961-9516 or e-mail him at matte@portada-online.comSEE A DEMO OF THE DIRECTORY!

LAN – Argentina

LAN_Selnet-The Argentinean digital agency Selnet has won the LAN account in the country after a pitch.

Selnet presented the new campaign “Amigos para Siempre – #AmigosLAN” with the actors Pablo Rago and Carlín Calvo.

Ryanair – Spain

ryanair-MediaCom will work for the airline in England, Spain and Italy. The agency will be in charge of the media planning and buying of the campaign “Always Getting Better”.

 

McDonald’s – Brazil

mcdonalds-MCDonald´s will work with DDB as its digital agency in Brazil. DDB already handles Facebook, Twitter and Instagram for the brand. DM9 will work on the planning and creative strategy for the company as well as the digital media buying and planning.

Sony Electronics – Latin America

Sony_GlobalMind-

Global Mind is now in charge of the regional social network account of Sony. Global Mind is already working with Sony in charge of the digital media planning and buying in Latin America. According to the agency, they will manage the account from the offices in USA, Colombia, Costa Rica, Chile and Argentina.

Cif – Argentina

cif-Room 23 has won the Unilever´s Cif account in Argentina. The agency will be in charge of the digital media strategy.

 

L’Oreal de Luxe – Spain

mrmLoreal-After a pitch, MRM/McCann has won the L’Oréal Luxe account in the country. The agency will be in charge of the digital communication of the brand as well as the CRM program.

Check out  Portada’s Interactive Directory of Corporate Marketers and Agency Executives. To acquire the database, please call Matt Eberhard at 1-347-961-9516 or e-mail him at matte@portada-online.comSEE A DEMO OF THE DIRECTORY!