Posts Tagged ‘millennial media’

millennial media

Sales Leads LatAm: Interpublic Group, Millennial Media, Epura…

A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the Latin American market and/or targeting Latin American consumers right now. CHECK OUT PORTADA’S INTERACTIVE DIRECTORY OF COROPORATE MARKETERS AND AGENCY EXECUTIVES TARGETING LATIN AMERICANS! If you want additional information or to acquire the database, please call Matt […]


Interview with Alberto Pardo, CEO of AdsMovil: “I feel that publishers are still thinking in terms of online, rather than mobile”

Portada interviewed Alberto Pardo, CEO of AdsMovil, about the company’s status after its agreement with Millennial Media and the creation of Millennial Media Exchange (MMX), following Millenial Media’s partnership with AppNexus. Pardo also talked to us about the state of mobile advertising in Latin America, particularly in Mexico.


Millennial Media is Looking to Expand in Latin America

Millennial Media Inc. is looking to expand in Latin America with acquisitions ” to take advantage of a steadily growing mobile advertising market”, according to Reuters. Paul Palmieri, CEO of Millennial Media, told Reuters the company is interested in expanding into Argentina, Brazil and Mexico. “Mexico and Brazil each have such a substantial number of smartphones […]


Millennial Media is Looking to Expand in Latin America

Millennial Media Inc. is looking to expand in Latin America with acquisitions ” to take advantage of a steadily growing mobile advertising market”, according to Reuters. Paul Palmieri, CEO of Millennial Media, told Reuters the company is interested in expanding into Argentina, Brazil and Mexico. “Mexico and Brazil each have such a substantial number of smartphones […]


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Curacao’s CMO Ariela Nerubay: Automated Behavioral Emails More Than Double Open and Click-Through Rates

Curacao’s CMO Ariela Nerubay: Automated Behavioral Emails More Than Double Open and Click-Through Rates

Two years ago, the large-format retail store chain Curacao, headquartered in Los Angeles, began to send out automated emails based on customers’ interactions on Curacao’s website. The results have proven impressive, and Curacao plans to roll out new features offered by its automated emailing tool in the coming months.