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Medula

How Video Advertising will be a Major Force in the 2016 Elections

As the recent decision of the RNC to reserve US $150 million worth of video ad inventory shows, video will be a major vehicle to convince voters for the upcoming general election in November. With the above fact in mind a roundtable with major players at DSPs, SSPs, and publishers took place in New York City. Below some intelligence provided by the round table participants.

Medula expands Sales Team

What: Medula (Medios Unidos Latinoamericanos) has appointed  Angela Cubillos  as the new digital advertising sales manager and Maria Flor Palazzolo has been promoted as Latin American