Andres Sandoval has started a new position as Director of pan-regional Sales at PRISA Radio. Previously, Sandoval was Online Ad Sales Director – Latin America at US Media Consulting.
DIRECTV appointed Maximiliano Kassai as the new VP of Operations. After holding the same position for DirectTV Argentina, he will now take responsibility for the rest of the Southern Region countries. Maximiliano Kassai joined DIRECTV in 2012.
Pedro Reiss is Wunderman Brasil new CEO. The executive will report to Juan Pablo Jurado, regional executive director of Wunderman Latin America. Reiss has eighteen years of experience in the digital and mobile market.
Mexican agency Archer Troy has named Jessica Villaseñor Alvarado as the new Commercial and Public Relations Director. Jessica worked in various national and international agencies including: Grupo Ferrer, Ogilvy & Mather, Made, Terán / TBWA, JWT, among others.
Mexican agency Montalvo appointed Silke German as Strategic Planning Vice President. German was VP and Strategic Planning Director of BBDO Mexico for more than five years and CEO of Mandalah Mexico.
As part of a regional expansion process, Juan Rossi has been named agency Di Paola Chile new COO. Rossi will report to Francisco di Paola, head of regional operation.