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Lyfe Mobile

Blinkx acquires mobile ad-targeting startup Lyfe

Blinkx, the the Internet media platform that connects consumers with brands through generated content, has acquired Santa Monica, Calif-based Lyfe Mobile, a 3-year-old startup that offers targeted ads based on users geographic location and other location-based analytics, in an all-cash transaction.

Blinkx acquires mobile ad-targeting startup Lyfe

Blinkx, the the Internet media platform that connects consumers with brands through generated content, has acquired Santa Monica, Calif-based Lyfe Mobile, a 3-year-old startup that offers targeted ads based on users geographic location and other location-based analytics, in an all-cash transaction.