Leonardo Loisa joined AMD in early 2011 as Marketing Leader for Spanish-speaking Latin America.
He previously worked at Anixter International Latin America, where he held several posts including Senior Regional Director of Marketing and Business, Regional Marketing Director, and Manager of Marketing and Communications, among others. Loisa also served as Director of Marketing at Computer 2000, and Product Manager at Xerox. In addition to his work at AMD, Loisa is Professor at Universidad del Salvador, Creative Partner at Adrenaline.biz, and Head of Fundraising for Asociación Civil Amigos del Pilar. Loisa holds a degree in advertising from Universidad del Salvador.
Learn more about crucial strategies from advertising and media luminaries targeting Latin American and Hispanic audiences. Book now for our Latam Advertising and Media Summit, a required event for any marketing professional.
The crucial role of Sports Marketing will be examined by Advertising and Media Luminaries at the Latam Summit in Miami’s Intercontinental Hotel on June 4-5, 2013. With the 2014 Soccer World Cup and the 2016 Summer Olympics taking place in Brazil, Sports Marketing will be crucial for successful marketing targeting Latin American Audiences. That is why “Getting Ready for the Big Game” is the main theme of the 2013 Portada Latin American Advertising and Media Summit Major client side marketers will provide the latest insights and intelligence. Ben Jankowski, Group Head Global Media, Mastercard, will jointly present with Virginia Pereira, Head of Media Latin America, Mastercard on how MasterCard has activated sports around the world with a special emphasis on the 2014 Soccer World Cup and 2016 Olympics, both to take place in Brazil.
Mastercard’s Jankowski is one of several marketing and media luminaries that will participate in the Summit. They also include: – Claudio Ferreira, Publisher, Veja Magazine. Veja is the second largest magazine in the world ranked by circulation and the largest and most influential in Brazil. Ferreira will answer questions such as whether Brazil’s decade-long expansion in consumer growth has hit the brakes. The Brazilian Media executive will also examine opportunities presented by the 2014 Soccer World Cup and 2016 Olympic Games. – Nick Denton, CEO and Founder, Gawker Media. The British journalist and internet entrepreneur will talk about the latest trends taking place in the digital media world in a one on one on-stage interview with Portada’s Marcos Baer.
Other major client side marketers and agency executives that have confirmed their participation include: · Leonardo Loisa, Sr. Regional Marketing Leader, AMD · Axel Steinman, VP Emerging Markets, Advertising and Online Business, Microsoft Advertising · Fernando Maroniene, Senior Marketing Manager, Adobe Systems Latin America · Max Sichel, CEO, Grupo Copesa · Virginia Pereira, Head of Media Latin America, Mastercard · Todd Wilson, SVP, Managing Director, Starcom Mediavest Group · Mario Cordon, Chief Marketing Officer, Open English · Jorge Laverde, Marketing Head, Latin America North, Nokia
Early Bird registration expires on Friday April 19th. Take advantage of the early bird here: The Latam Summit will be preceded by the Latin Content Marketing Forum, which will take place in the same venue during the morning of June 4th.
The Latin Content Marketing Forum will analyze the enormous role content marketing can play in the Latin (U.S. Hispanic and Latin American) market space, which belong to the fastest growing markets in the world. Confirmed Speakers include:
–Mariano Moro, Interactive Marketing Director Latin America, Coca-Cola –Damian Voltes, Director, Patagonia Ventures –Tom Gerace, CEO and Founder, Skyword –Nuria Net, Managing Editor, Features – Digital at Fusion, the ABC and Univision Joint-Venture –Nicol Turner-Lee, President and CEO at NAMIC –Javier Farfán, Senior Director of Cultural Branding, PepsiCo –Fernando Semenzato, VP Content, Fox international
Early Bird registration expires this Friday April 19. Take advantage of the Early Bird Combo registration (Latam Content Marketing Forum and Latam Summit!) here:
Mario Cordon, CMO of Open English confirmed his participation at the 2013 Latin American Advertising and Media Summit, which will take place in Miami on June 4 and 5, 2013. Open English is a top 15 cable Advertiser in Brazil and will soon also introduce marketing campaigns targeting the U.S. Hispanic market. Todd Wilson, SVP, Managing Director at Starcom, an agency whose media buying and planning accounts includes Samsung, Telefonica and Procter & Gamble, will also be participating.
Portada’s Latam Advertising and Media Summit is the Annual Meeting point for the Global Latin Advertising, Media and Content World (Latin America, U.S. Hispanic and Spain). In its fifth annual edition, and taking place at the newly renovated Intercontinental Hotel in Miami, the 2013 Latam Summit will be a two-day event brimming with fresh ideas, market intelligence and networking opportunities. The Summit can be sponsored and attended in combination with the Latin Content Marketing Forum, which takes place in the same venue in the morning of June 4. Take advantage of the early bird combo rate to attend both events (expires this Friday April 12)!
Other major speakers participating in the Latam Summit will include Ben Jankowski, Group Head Global Media at MasterCard, who will jointly present with Virginia Pereira, Head of Media, Latin America on how MasterCard has activated sports around the world with a special emphasis on the 2014 Soccer World Cup and 2016 Olympics, both to take place in Brazil. The theme of this year’s Latam Summit is “Getting ready for the Big Game.”
Other major marketing and media luminaries Summit attendees will have the opportunity to listen and talk to include:
Nick Denton, CEO and Founder, Gawker Media
Claudio Ferreira, Publisher, Veja Magazine
Fernando Maroniene, Senior Marketing Manager, Adobe Systems Latin America