Latin American Advertising and Media Summit


The countdown to  our #Portadalat, Portada’s 7th Annual Latin American Advertising and Media Summit preceded by the Latin Online Video Forum in Miami’s Hyatt Regency Hotel on June 3—4, 2015 has started with the announcement of the Portada Latin American Advertising and Media Award program. “Peer to peer recognition is the essence of Portada’s renowned Award program. Portada’s audience of thousands of marketers in Latin America and the U.S. will nominate and vote for their favorite candidates. In addition, our Editorial Board of top-notch brand marketers will add their votes to determine the winners!”, says Marcos Baer, publisher of Portada.

Portada Editorial Board Members:


Carlos-Espíndola1_100x100Carlos Espindola, Digital Head Latin America, 3M.




guerra-expansion1112Denisse Guerra, Regional Marketing Director Latin America, The Estée Lauder Companies Inc.




Carlos-Pena-HerreraCarlos Peñaherrera. Marketing Director Caribbean, The Coca-Cola Company.




Jose_Luis_RuizJose Ruiz, Director, LAD Advertising & Online, Oracle.




raquel.solorzanoRaquel Solorzano, Regional Media Director, Diageo.



Portada Latin American Advertising and Media Award Categories


  • Top Latin American Online Video Campaign
  • Top Latin American Print Advertising Campaign
  • Top Latin American Content Marketing Campaign
  • Top Latin American Digital Media Agency
  • Top Latin American Media Buying Agency
  • Top Marketer to Latin American Audiences
  • Top Latin American Digital Innovator
  • Top Content Provider to Latin American Audiences
  • Top Panregional Advertising Campaign
  • Top Panregional Integrated Advertising Campaign
  • Top Panregional Marketing and Media Professional
Peer-to peer recognition is the essence of Portada’s renowned Award program.


NOMINATION PERIOD: March 9, 2015, April 3, 2015

Portada’s audience of thousands of marketing, media and advertising executives nominate candidates in 11 different categories on Portada’s Spanish and English-language websites. http:www.portada-online.com and https://latam.portada-online.com

VOTING PERIOD: April 13, 2015-May 1, 2015

Portada’s Audience votes for the nominated candidates in the 11 categories on http:www.portada-online.com and https://latam.portada-online.com. Each user gets to vote one time in each category.


Portada announces the finalists: The 3 most voted candidates in each category.

WINNERS ARE ANNOUNCED AT AWARD CEREMONY, June 4, 2015. During Portada’s 7th Annual Latin American Advertising and Media Summit in Miami’s Hyatt Regency Hotel.

2014 Award Ceremony
2014 Award Ceremony

Award Ceremony to be streamed worldwide.
To obtain the winners in 11 categories Portada Editorial Board members will add their votes to the audience voting results.

Check out 2014 #Portadalat Coverage!


More exciting news about #Portadalat are going to be disclosed by Portada in the new Year! For information about #Portadalat and sponsorship opportunities, please contact Business Development Director Bob Oliva at (305) 546-1515 or e-mail him at  bob@portada-online.com.


“Getting Ready for the Big Game”

That is the theme of this year’s Latin American Advertising and Media Summit.  With the 2014 Soccer World Cup and 2016 Olympics taking place in Brazil, the theme reflects marketers’ opportunity of using sports content as a key connector to Latin American audiences. Portada’s Latin American Advertising and Media Summit will take place in Miami’s Intercontinental Hotel on June 4 and 5.

“Our 2013 Latam Summit theme also reflects that in today’s competitive Latin American marketplace, only marketers that  adapt to changing consumer behavior through innovation will build the most valuable brands,” says Portada publisher Marcos Baer. In this context, the Summit’s agenda will emphasize the role of new digital marketing tools and the value of data to best connect with the Latin American consumer.

Major Speakers will include:

Nick Denton, CEO and Founder, Gawker Media

Leonardo Loisa, Sr. Regional Marketing Leader, AMD

Fernando Maroniene, Senior Marketing Manager, Adobe Systems Latin  America

Claudio Ferreira, publisher,  Veja Magazine

More Key Thought Leaders  to be announced soon!

Portada’s Latam Summit is the Annual Meeting point for several hundred key corporate marketing, advertising and media executives from all over the Latin world  (Latin America, U.S. Hispanic, Spain).  Attendees will walk away with great new business contacts and actionable insights to take back to their organizations.

Other Key Topics to be explored:

  • Latam Brand Marketing Stars: What do they now need from their agency and media partners?
  • Brazil: New developments in the advertising and media market of the worlds sixth largest economy.
  • New Research Findings on Latin American consumer attitudes
  • Mobile Marketing –Video: Will 2014 mark the coming of age of these relatively new media innovations?
  • Country Focus Colombia: Reaching higher and higher
  • Meet Panregional  Marketers  (“Speed Networking”) 

Latin Content Marketing Forum

This year the Summit will be preceeded, on the morning of June 4 2013 and in the same venue, by the Latin Content Marketing Forum (https://www.portada-online.com/conferences/latin-content-marketing-forum/) which can be attended in combination with the Summit. The Forum will analyze the enormous role content marketing can play in the Latin American and U.S. Hispanic space.

To register to these major events and take advantage of the early bird , go to https://www.portada-online.com/conferences/2013-latam-advertising-and-media-summit/ or call 1-800-397-5322.

Already confirmed Sponsors
Evening Reception: Batanga Media (www.batangamedia.com)
Leader Sponsor: Alcance Media (www.alcancemg.com)
Distinguished Sponsor: Publicitas (www.publicitas.com)
Attendee Bag Sponsor: Latcom (www.lat-com.net)

Twitter #PortadaLatin

To inquire about sponsorship opportunities, call Business Development Director Bob Oliva at (305) 546-1515 or email him at bob@portada-online.com

Learn more about crucial strategies from advertising and media luminaries targeting Latin American and Hispanic audiences. Book now for our Latam Advertising and Media Summit, a required event for any marketing professional.