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People change positions, get promoted or move to other companies. Portada is here to tell you about it.

SMG – Kim Kadlec, Jodie Stranger ::: Norberto Noriega – Y&R Peru ::: Wendy Clark – Coca-Cola ::: Mathias Harbek ,Yago Fandiño – JWT ::: Cristina Omura – FCB Brazil  :::

Click here for previous Latam Changing Places editions

2AJb2qv1_400x400Starcom MediaVest Group, a division of Publicis Groupe , has announced the appointment of Kim Kadlec to the newly created role of President, GNC Americas and the promotion of Jodie Stranger to the also newly created role of President, GNC EMEA. SMG’s Global Network Client (GNC) practice creates a seamless global organization for its clients that operate in multiple markets, providing brand growth and innovation. As GNC Presidents, Kadlec and Stranger will ensure leadership, strategy, top to top connections and greater consistency throughout their regions. Kadlec and Stranger will partner with market CEOs and global account leaders to drive GNC initiatives.

kimKadlec will be based in SMG’s New York City office and report to Laura Desmond, SMG’s Global CEO. Kadlec joins SMG from AOL, where she was Global Head of Strategic Partnerships. Prior to AOL, Kadlec was Worldwide Vice President, Global Marketing Group at Johnson & Johnson.

 

strangerStranger will continue to be based in London and report to John Sheehy, President, Global Operations.A veteran of the media business with over 20 years of experience, Stranger was most recently Executive Director of Global Network Client Operations for SMG’s EMEA region. She joined SMG from Aegis, where she served as the New Business and Marketing Director, Vizeum EMEA. Prior to this position, Stranger was the Vice President of Aegis Media Global Clients.

descargaNorberto Noriega is Y&R Peru new creative director. Noriega will handle Cristal beer account. He has worked for agencies such as Mayo, Draft FCB, JWT, DDB and TBWA. He also served as creative director at agency Causa Peru.

 

hvG_YY4Y_400x400Wendy Clark will return to her position at Coca-Cola on April 6, after a three-month license. When that license was announced, Coca-Cola said Clark would return on March 31.

 

 

fotoNoticiaG45351Mathias Harbek and Yago Fandiño are J. Walter Thompson new creative directors . Before joining the agency, Harbek and Fandiño were part of DraftFCB, TBWA and Don, where they worked for brands such as Personal, FiberTel, DirecTV, ICBC, Mini Cooper , Nissan, Medicus and Adidas, among others.

cris_400x400Cristina Omura has been promoted to FCB Brazil media director. In this new position, she will report to Alexandre Ugadin, vice president of media. She will lead a team of 15 professionals and its main objective will be to renovate digital and offline media offer. Omura worked for various agencies like Borghierh / Lowe, Giovanni + Draft FCB, J Walter Thompson and F / Nazca.

People change positions, get promoted or move to other companies. Portada is here to tell you about it.

(Looking for your next Career move? Check out Portada’s new Career Board!)

For prior Changing Places editions, click here.

Bauer Xcel Media, Bauer Media Group’s digital division, announced the worldwide launch of J-14 Espanol. Live now, es.j-14.com is part of Bauer Xcel Media’s on-going initiative to expand its successful U.S. teen digital brands globally.Heather Thompson, executive editor of the Bauer Teen Network will oversee J-14 Espanol along with a Spanish-speaking editor working on the site exclusively.

priscilla-rodriguezPriscilla Rodriguez has been appointed Senior Editor, Digital, at Latina.com. Prior to that, she was Associate Editor, Digital, there.Before hitting the pavement at Latina, Priscilla worked for various outlets including Teen.com, InStyle and Us Weekly.

huREPg5z_400x400Robin Radzinski Wong is the new VP, current production, at Fusion. She had been a producer at Endemol USA.

reny dReny Diaz has been named VP of insights & strategy for NBCUniversal’s Hispanic Enterprises and Content unit. He will be based in New York and report to Jacqueline Hernandez, chief marketing officer of the unit. Diaz was previously research director at Fusion and Univision Noticias. He also served as director of client engagement at Nielsen.

 

 

2AJb2qv1_400x400Starcom MediaVest Group, a division of Publicis Groupe , has announced the appointment of Kim Kadlec to the newly created role of President, GNC Americas and the promotion of Jodie Stranger to the also newly created role of President, GNC EMEA. SMG’s Global Network Client (GNC) practice creates a seamless global organization for its clients that operate in multiple markets, providing brand growth and innovation. As GNC Presidents, Kadlec and Stranger will ensure leadership, strategy, top to top connections and greater consistency throughout their regions. Kadlec and Stranger will partner with market CEOs and global account leaders to drive GNC initiatives.

kimKadlec will be based in SMG’s New York City office and report to Laura Desmond, SMG’s Global CEO. Kadlec joins SMG from AOL, where she was Global Head of Strategic Partnerships. Prior to AOL, Kadlec was Worldwide Vice President, Global Marketing Group at Johnson & Johnson.

 

strangerStranger will continue to be based in London and report to John Sheehy, President, Global Operations.A veteran of the media business with over 20 years of experience, Stranger was most recently Executive Director of Global Network Client Operations for SMG’s EMEA region. She joined SMG from Aegis, where she served as the New Business and Marketing Director, Vizeum EMEA. Prior to this position, Stranger was the Vice President of Aegis Media Global Clients.

beaThe Hispanic Scholarship Fund (HSF), one of largest not-for-profit supporting Hispanic American higher education, has announced the addition of Chief Sustainability Officer of The Coca-Cola Company, Bea Perez, to its Board of Directors, effective immediately. She is the first leader in the field of sustainability to have served on HSF’s board.In her role at Coca-Cola, Ms. Perez is helping the Coca-Cola system achieve its goals of economically empowering 5 million women, replenishing 100% of the water it uses, and supporting community well-being. She is also leading Coca-Cola’s efforts to integrate sustainability deeper and more broadly, throughout its operations.Ms. Perez has been recognized for her business success and sustainability leadership. She is a member of the American Advertising Hall of Achievement and the Sports Business Journal’s Hall of Fame.

melisaMobile specialist agency Fetch, part of Dentsu Aegis Network, has hired Melissa Greenberg, a former vice president at social advertising platform SHIFT, to manage its new New York office. She is tasked with building a team and driving new business growth across Fetch North America.Greenberg, who will run the New York office as general manager, brings a drive and passion for mobile.Prior to joining SHIFT, Greenberg spent four years leading a sales team at DailyCandy, the women’s lifestyle brand. Earlier, she held positions at IAC Advertising and CBS Interactive.

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What: Johnson & Johnson shifted its US $1 billion-plus U.S. media buying account holding from Interpublic’s J3 to OMD, to be effective immediately.
Why it matters: This means a major win for Omnicom Media Group, specially after the failed merger with Publicis group last month.The media-buying account includes all the J&J U.S. businesses.

JJOMD-USA_profile_logoJohnson & Johnson has shifted its US $1 billion-plus U.S. media buying account holding from Interpublic’s J3, a J&J-dedicated unit of UM, to OMD. The shift is effective immediately. Still, J3 will continue to handle media planning, which is the largest piece of the media business concerning revenue. The media-buying account includes all the J&J U.S. businesses.

The decision was made less than 19 months after J&J last reviewed its U.S. media business and less than two months since Kim Kadlec, who had been point person on that review, left her position as worldwide VP-global marketing of J&J to become head of relationship marketing at AOL. But the change doesn’t have anything to do with Ms. Kadlec´s departure, according to a J&J spokeman. Actually, her position at the company hasn’t yet been filled. Michael Sneed, Ms. Kadlec’s boss at J&J, will continue in his role as VP-global corporate affairs overseeing marketing and communications throughout J&J.

Apparently, this move comes after former Coca-Cola executive Alison Lewis´ hiring as the first chief marketing officer of J&J’s consumer business, which is by far the biggest media spender in the company.

The move reflects that Publicis Groupe-Omnicom merger break-up earlier this month, has not affected OMD, at least when it comes to J&J.

“Our marketing leaders who have responsibility for what the marketing plan looks like across the enterprise made the decision based on the suite of offerings of each agency. We’re taking a look at everything we’re doing and trying to figure out the best mix,” a J&J spokeman said.

“Interpublic remains a highly valued partner to Johnson & Johnson around the world and will continue to play an important role for us in the U.S. and globally,” interpublic, the holding company behind J3 and UM, said in a statement.

“J3 is proud to continue to provide the most strategic services to J&J including strategy, planning, content development and activation,” said a UM spokeswoman.

Interpublic is said to have lost much of its creative work with J&J in recent years, including accounts such as Tylenol in 2010 and some brands .However, it will remain on the creative roster with Acuvue, and digital shop R/GA has several J&J assignments.

Source: Adage