Posts Tagged ‘Isabel Rafferty’

Isabel Rafferty

Changing Places: Andrés Arias, Jorge Rincon, Isabel Rafferty, Angela Cubillos, Adam Shlachter, HPRA Miami

People change positions, get promoted or move to other companies. Portada is here to tell you about it. Andrés Arias has been appointed as the new VP  of Operations and Product at Adsmovil. He will substitute Jorge Rincon who has recently taken over as Head of Entertainment and Solutions Performance at Millicom International Cellular. Arias’s […]


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Amazon, Wal-Mart Drawing the Largest Numbers of Online Hispanic Shoppers in US

Amazon, Wal-Mart Drawing the Largest Numbers of Online Hispanic Shoppers in US

We looked at the top 15 online retail sites visited by Hispanic shoppers in the US and how they scored in number of visitors in May 2018.


Dentsu Aegis Network Acquires Agency Global Mind

Dentsu Aegis Network Acquires Agency Global Mind

This is the third Latin American acquisition this year after the Japanese giant acquired M8 and White Label in April. Global Mind will triple the headcount of iProspect and strengthen Dentsu Aegis' pan-regional reach. 


4 Truths and One Lie About Multicultural Marketing According to Mel Rodriguez & Co, Starcom, Walton Isaacson…

4 Truths and One Lie About Multicultural Marketing According to Mel Rodriguez & Co, Starcom, Walton Isaacson…

We talked to Melissa Rodriguez, Dana Bonkowski, Albert Thompson, and Teylez Perez about the future of brands in an increasingly multicultural world. Reports estimate that by 2065 Hispanics will account for one-quarter of U.S. population. Brands should be aware of this opportunity and find appropriate communication strategies.