We talked to Las Vegas Lights FC owner Brett Lashbrook about his new USL team. Lashbrook has a bold vision for owning a team in a city with a strong Latin presence.
We talked to Simon Wardle, Octagon’s Chief Strategy Officer, about how sports fans have changed over the past few years, and the challenges and opportunities brands are facing to reach those fans.
We talked to Lexie Sidney, Director of Strategic Marketing for the MLS Houston Dynamo, about the team’s marketing strategies for growth and the challenges it faces in the sports market.