Posts Tagged ‘iHeartMedia’

iHeartMedia

iHeartMedia and Hispanic Radio Legend Enrique Santos Form Strategic Alliance

iHeartMedia has joined forces with Hispanic radio legend Enrique Santos of Magnus Media to develop an Hispanic multi-platform initiative that will leverage iHeartMedia’s reach of more than a quarter of a billion listeners monthly.Santos was named Chairman and Chief Creative Officer of Newly Formed iHeartLatino Division and will also create new english-language programs across broadcast, digital and social for the latino community.


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Verizon to Launch AdFellows Program to Promote Diversity in the Marketing Industry

Verizon to Launch AdFellows Program to Promote Diversity in the Marketing Industry

Verizon has launched  AdFellows program, a paid fellowship that will give diverse young marketers internships at companies & agencies.20 diverse young marketers will have the chance to work within Verizon & its partner agencies (McCann Worldwide, Momentum, Rauxa, Weber Shandwick, and ZenithOptimedia) over the course of eight months


Brand Marketing Research: Amazon Most Trustworthy Brand, American Millennials Spending Less on Luxury

Brand Marketing Research: Amazon Most Trustworthy Brand, American Millennials Spending Less on Luxury

A summary of the most exciting recent research in brand marketing in the U.S., U.S.-Hispanic and Latin American markets. If you're trying to keep up, consider this your one-stop shop.


6 Things We Learned During Day 1 of #Portada17

6 Things We Learned During Day 1 of #Portada17

After an exciting day in New York, during The Sports Marketing Forum, with top speakers presenting insights and best practices on how to use sports and soccer content to connect to the rapidly growing multicultural demographic in the United States, this is what we learned: