CHANGING PLACES: Nelson Peña, Guillermo Abud, Daniel Cohen…
People change positions, get promoted or move to other companies. Portada is here to tell you about it.
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People change positions, get promoted or move to other companies. Portada is here to tell you about it.
Guillermo Abud has been appointed VP Business Development – US Hispanic, LATAM & Spain at OpenSlate Data.
After losing several major accounts in the U.S. including Walmart, Publicis agencies (which include Starcom Media Vest, Zenith Optimedia and Spark) are in the midst of
People change positions, get promoted or move to other companies. Portada is here to tell you about it. ::: Batanga Media – Alexandre Jordao, Guillermo
Multicultural and Latin American digital publisher Batanga Media named Guillermo Abud as Head of Global Business & Programmatic and Alexandre Jordao as CRO. Both are newly created positions.
With Copa America under way for the fifth day today, the soccer marketing world is looking down to Chile where the tournament is being played from June 11 to July 4. The key sponsors, lessons learned at the last World Cup and the expectations for Copa Centenario to be played next year in the U.S. Read all the answers!
#Portada 14 attendees were very interested in a panel about programmatic media that was presented by Yahoo!.Programmatic Media Buying which concentrates on buying audiences, rather than inventories, on a real time basis through electronically connected exchanges, is expected to surpass 50% of the digital display buying volume in the general market this year. Is this also the case for the Hispanic market?
JUAN CHOUZA sends “fruits” to his clients and prospects. He notes that fruits always come across as a nice and attention grabbing gift. To prove
Will Hispanic Advertising grow in 2013 and if so how? Portada asked eight major clients and media executives at advertising agencies. Most see strong growth in mobile, digital (particularly