A summary of the most exciting news in multicultural sports marketing. If you’re trying to keep up, consider this your one-stop shop.
Posts Tagged ‘ESPN Deportes’
The Las Vegas Knights utilize the Hispanic community by broadcasting games in Spanish. With a third of Las Vegas’ population being Hispanic, the recent NHL finalists have found ways to connect to the regions’ Latino community.
More MLB teams have Spanish-Language broadcasts and dedicated Spanish Websites than ever. As more Latino players dot MLB rosters and more Spanish-speaking fans consume the sport in new ways, marketers can reach these fans of more teams, en español, via TV and online.
Jorge Posada, Carlos Beltran and T.J. Rivera were honored at Tuesday night’s Thurman Munson Awards Dinner in New York.
We spoke with major brand and media executives about their sports marketing plans and expectations for 2017.
Last week the TV upfront and digital NewFront season concluded in New York City. A lot of buzz, schmoozing and wining and dining. But there were some salient news and trends that will shape broadcast and advertising over the next 12 months. Here are 8 important facts, lets’ take a look.
SPORTS MARKETING BITS : Raúl Opens U.S. Office for “La Liga”, ESPN Deportes to Simulcast Super Bowl…
A recap of news and trends in the Sports Marketing world as compiled by Portada’s Editorial team…. ESPN Deportes to Carry Spanish-language Telecast of Super Bowl 50 Disney owned ESPN in late December made a deal with CBS according to which the Spanish-language cable network ESPN Deportes will simulcast the Super Bowl 50 on February7. […]
SPORTS MARKETING BITS: Marc Anthony Moves into Sports, GLR’s Anniversary, Nissan’s College Sports Investment…
A recap of news and trends in the Sports Marketing world as compiled by Portada’s Editorial team….
Changing Places LatAm: Jesús Cedeño, Greta Patterson, Hugo Sánchez, Mike Amour, Maryam Banikarim , Sarah Watson…
People change positions, get promoted or move to other companies. Portada is here to tell you about it. ::: Jesús Cedeño-Greta Patterson-Wikot Corporation ::: Hugo Sanchez-ESPN Deportes ::: Mike Amour-Starcom Mediavest Group ::: Maryam Banikarim-Hyatt Hotels ::: Sarah Watson- McCann Worldgroup ::: Miguel Janover-Carlos and Dario ::: Jesús Cedeño and Greta Patterson are no longer part of Wikot Corporation / Miami. […]
The 2013 Upfront season is over and, once again, Hispanic TV networks attracted hundreds of attendees to their respective presentations this week in Manhattan. Overall, 10 U.S. networks presented: Azteca America, Estrella TV, Univision, Discovery U.S. Hispanic, Telemundo, Fox Hispanic Media, Vme, ESPN Deportes, NUVOTV and Tr3s. [Cable nets CNN en Español and mun2 had […]