The Week in Multicultural Sports Marketing A summary of the most exciting news in multicultural sports marketing. If you’re trying to keep up, consider this your one-stop shop.
With Sports Influencers, It’s Not All About Twitter Followers Out of the Top 10 Highest-Paid Athlete Endorsers of 2016 list from the marketing agency Opendorse, four players play golf, and one of them has only 111K followers on twitter.