Natalie Bursztyn will open a full day of thought-provoking conferences with a talk on DTC brands and e-commerce. To listen to her insights, get your tickets to Portada New York, Sept. 25.
Posts Tagged ‘e-commerce’
Online sales in Latin America will double to US $118 billion by 2021 and Falabella is preparing to be a major player, using its physical stores to key advantage.
Consumer Insights Roundup: Consumer Behavior Changes After Banking Technical Issues, Online Audiences Tired of Influencer Marketing…
A summary of the most relevant consumer insight research in the US, US Hispanic and Latin American markets.
We looked at the top 15 online retail sites by visitors in the US in June of this year and how they scored in number of visitors.
Retailers are scrambling behind Amazon and MercadoLibre to capture their share of expanding e-commerce in Latin America despite difficult payment and delivery challenges.
We looked at the sites where Latin Americans, and particularly Mexicans, went looking for possible online purchases in April 2018.
Energy BBDO has published the results of a study conducted to find out the true impact of the new government administration in Hispanics’ shopping and spending habits. The truth couldn’t be farther from the rumors that started after the new administration: Hispanics are shopping and spending more than ever, and will likely continue to do so.
We looked at the sites where Latin Americans, and particularly Mexicans, went looking for possible online purchases in March 2018.
GWI Commerce has presented GlobalWebIndex’s latest analysis of e-commerce behavior and engagement levels. This survey will help marketers understand the evolving dynamics of how people of all ages choose and purchase products online.
Top LatAm E-Commerce Sites: 47.4% of Latin American Internet Users Buy on MercadoLibre, Only 16.6% Prefer Amazon
We looked at the most-frequently visited retail websites in Latin America, and particularly in Mexico, in February. Even though Amazon is expanding in Latin America, it’s still second to Mercado Libre, the biggest online retailer in Latin America.
In paying attention to the number of Internet users who look for retail information online, we can get a good idea of the reach of e-commerce among Latin Americans, and particularly Mexicans, as well as the kind of transactions they prefer to complete based on the type of website they look for.
With its purchase of Whole Foods for $13.7 billion, Amazon strengthens its position in the race for the retail industry and opens the door to direct contact with the Hispanic community.
Portada spoke to JP Carter, CMO at SOCCER.COM, about the site’s new image and why now was the right moment to renew its look, before the 2018 World Cup marketing strategies start.
Hispanics as a whole represent $1.5 trillion in annual spending power, but few companies have proactively targeted them in the e-commerce realm.
Below is our weekly analysis of comScore ranking. This week the 10 most-visited e-commerce sites in the US-Hispanic market. Amazon Sites, Ebay, Walmart and Apple Worlwide sites hold the top four spots in the ranking of the most-visited e-commerce sites in the US-Hispanic market and account for a total of 70.66% of the market share of the top 10 sites. […]
We made an analysis of the Top 20 Most visited sites in the U.S Hispanic and LatAm Markets, according to ComScore. In both rankings, there are several e-commerce platforms, which is interesting, because it shows how relevant these sites are for users in both regions. But there are differences in the relative weight of these sites in the U.S. […]