Posts Tagged ‘Dunkin’ Donuts’

Dunkin’ Donuts

Sales Leads LatAm: Mondelez, Ford, Dunkin’ Donuts…

A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the Latin American market and/or targeting Latin American consumers right now. CHECK OUT PORTADA’S INTERACTIVE DIRECTORY OF CORPORATE MARKETERS AND AGENCY EXECUTIVES TARGETING LATIN AMERICANS! If you want additional information or to acquire the database, please call Matt […]


LINKAGE: Identity Crisis? Have a Donut!, Hyundai’s and Volkswagen’s Fifa efforts, Hollywood hunting Hispanics…

A recap of major news on the Marketing and Media front from around the web compiled by Portada Digital Media Correspondent Susan Kuchinskas. Hyundai and Volkswagen Target Hispanics during FIFA World Cup There’s more evidence that marketers are waking up to the economic and social power of Hispanic consumers, with car companies making plays at […]


Hispanic Marketer Interview: Dunkin’ Donuts’ Xavier Turpin

 At the end of 2011, retail and coffee house chain  Dunkin’ Donuts  had  10,083 stores worldwide, including 7,015 franchised restaurants in the United States. Dunkin’ Donuts has a substantial marketing program targeting the Hispanic demographic. Portada talked to Xavier Turpin, Director of Multicultural Marketing for Dunkin’ Donuts. Portada: Is Dunkin’ Donuts preparing a 2013 “Que estas […]


Sales Leads : First Response, Dr. Pepper, Napa Autoparts, Dunkin’ Donuts

A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the Hispanic market and/or targeting Hispanic consumers right now. Dunkin’ Donuts Coral Gables, FL – Miami, based Zubi Advertising has been assigned US Hispanic creative, account planning, and public relations responsibilities for Dunkin Donuts. Zubi will be responsible for […]


MORE FROM PORTADA

Consumer Insights Roundup: FMCG Up 2.6% From Previous Year, 98% of US Internet Users Agree: Shipping Impacts Brand Loyalty…

Consumer Insights Roundup: FMCG Up 2.6% From Previous Year, 98% of US Internet Users Agree: Shipping Impacts Brand Loyalty…

A summary of the most relevant consumer insight research in the US, US Hispanic, and Latin American markets.


The 5 Most Pressing Questions About Influencer Marketing Answered by Band of Insiders, Best Buy, Bimbo, and Pepsico

The 5 Most Pressing Questions About Influencer Marketing Answered by Band of Insiders, Best Buy, Bimbo, and Pepsico

During the seventh edition of the #PortadaMX summit, experts in Influencer Marketing took the stage to discuss best practices surrounding this elusive but undeniably effective tool to reach consumers. Vivian Baron, CEO and Creative Chairwoman at Band of Insiders, presented the panelists: Best Buy Mexico's E-commerce Subdirector José Camargo, Grupo Bimbo's Global Consumer Engagement Lead Giustina Trevisi, Band of Insiders' Influencer Marketing Manager Leonardo Vargas, and Pepsico/Drinkfinity's Director of Business Innovation & Marketing Yamile Elias.


Experts: Sears’ Future in Mexico Remains Bright, Implications for U.S. Hispanic Market

Experts: Sears’ Future in Mexico Remains Bright, Implications for U.S. Hispanic Market

Experts tell Portada the downfall of the storied retailer won’t affect the Sears franchise in Mexico where better merchandising and e-commerce under the management of Grupo Carso, owned by Mexican billionaire Carlos Slim, have built the franchise into a big hit with Mexican consumers. The implications for the U.S. Hispanic Market.