A summary of the most exciting recent news in online video in the U.S., U.S.-Hispanic and Latin American markets. If you’re trying to keep up, consider this your one-stop shop.
Paying for access to digital content is nothing new for users; the popularity of Netflix and Spotify has paved the way in that regard. What is a novelty is that Argentine newspaper Clarín has joined the bandwagon, spearheading a trend that will surely be joined by other media in that country and the region. How does this news impact users, advertisers, and the media outlet itself? In this article, I share my experiences as a user, written from the point of view of a digital world insider.
Latin America’s largest newspaper and news site launches a paywall as a new way to monetize its quality journalism. It’s a sign of the times as more Latin American news publisher will launch paywalls in the coming year.
Thomas Salvagni, Commercial Manager at Grupo Clarin’s AGEA died suddenly last wednesday November 16 due to a cardiorespiratory failure. He was in Mar del Plata (Argentina), where Clarin’s Commercial Division was having a meeting.
What: The challenge that newspapers and other print media face in Latin America to stay afloat through selling advertising. Why It Matters: Brands are increasingly
January seemed like a calm month, but it wasn’t. Everything seems to indicate that decisions have been made that will define the year. From the closing
Portada analyzes the latest comScore rankings for unique viewers in Latin America, country by country.
Medula, the Miami based digital marketing service provider owned by several Latin American publishers is relocating its operational team from Miami to Buenos Aires, Argentina. The operations