Posts Tagged ‘Alma’

Alma

Inside State Farm’s Los Asegurados Hispanic Social Campaign

“Our State Farm sitcom, Los Asegurados, will be uploaded periodically for the next couple of months (through April) on the State Farm Latino Facebook and Twitter pages. We know that Hispanics over index on social, which is why an online video series is a great way to reach this community,” Patty Morris, Director of Branded Content at State Farm tells Portada. Morris provides more detailed explanations about the insurer’s Hispanic Milennial social video Campaign.


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UPDATE Hemisphere Media Group investment in Remezcla is a Minority Stake

UPDATE Hemisphere Media Group investment in Remezcla is a Minority Stake

Portada interviewed Katie Melenbrink, Public Relations & Marketing Director at Hemisphere Media Group, Inc on the company's recent investment in REMEZCLA, a media brand targeting the highly coveted Latino Millennial audience.